Preliminary data shows that fans around the globe were captivated by the FIFA Club World Cup. The figures show that an estimated 2.7 billion fans viewed the tournament across all forms of media, based on analysis conducted by Nielsen Sports. The figures cover the tournament held in the US from June 14th to July 13th, […]
FIFA and Hisense have announced the extension of their long-standing sponsorship, with the home appliances and TV brand manufacturer confirmed as an Official Sponsor of the FIFA World Cup 26, which is to be held in Canada, Mexico and the US. The renewed sponsorship builds on a collaboration that began in 2017 and has included […]
The clash between England and the USA at the Women’s Rugby World Cup on August 22nd, which ended in an emphatic 69-7 victory for England, drew a peak audience of 2.4 million on BBC One and 600,000 on iPlayer. The weekend saw 2.1 million streams overall across BBC iPlayer and the BBC Sport website/app. In […]
The European Broadcasting Union (EBU) has announced an agreement with the Homeless World Cup Foundation (HWCF) to stream the Oslo 2025 Homeless World Cup on Eurovision Sport, the EBU’s digital platform. The event will take place in Oslo, Norway from August 23rd–30th, bringing together 500 participants from 48 nations to compete in 4-a-side matches as […]
A study from Harris Poll reveals how the FIF World Cup 2026 could become a defining cultural moment for US brands, and highlights why now is the time to pay attention to the rapidly growing football audience. Although football is still catching up to other sports in American popularity, the gap is closing. Since 2020, […]
Amagi, a cloud-based SaaS technology solutions provider for broadcast and streaming TV, has announced its collaboration with DAZN, the sports entertainment platform, as the exclusive live playout partner for the FIFA Club World Cup 2025. Amagi supported DAZN’s delivery of all 63 matches of the inaugural tournament to a global audience, enabling uninterrupted service and […]
As England’s Lionesses celebrated their Euro 2025 victory, beating Spain on penalties in the most-watched TV moment of the year so far, BBC Sport and ITV have announced that they’ve secured the joint rights to broadcast the FIFA Women’s World Cup 2027 in Brazil, ensuring that the biggest tournament in women’s football remains free-to-air for […]
NBCUniversal has announced the close of its 2025-26 Upfront negotiation cycle, which generated the highest ad sales volume ever for its slate of programming. Fuelled by its sports and live events, the addition of the NBA, growth in streaming platform Peacock, and advancements in technology, NBCUniversal has reported record sales commitments overall and delivered its […]
EVS, a provider of live video technology for broadcast and new media productions, has been selected by HBS LLC to provide core broadcast technology for a prestigious international football tournament taking place in 2026 across the US, Canada, and Mexico. As part of this multi-million euro agreement, which will contribute significantly to EVS’s Big Event […]
5’s live coverage of the FIFA Club World Cup Final on July 13th, in which Chelsea beat Paris Saint-Germain 3-0, was watched by a peak of 2.4 million viewers on the linear channel. The entire match attracted an average audience of 1.7 million viewers on 5’s linear channel (12.7 per cent share of the available […]