ITV is set to trial in-game ad for the first time during the opening fixture of the Six Nations Championship on February 5th when France takes on Ireland at Stade de France. The UK commercial broadcaster’s new rights deal includes the option to air two split-screen adverts before a scrum is set (one in each […]
Samsung Ads has announced it will provide marketers with direct programmatic access to its Samsung TV Plus ad inventory through Amazon DSP. The integration is already launched in the US and Canada and is now available in Europe. Samsung TV Plus, Samsung’s free AVoD service, offers over 3,500 free channels across 30 territories globally, plus […]
ITV has reported that January 2026 was officially its biggest ever month for streaming, recording 383 million streams, surpassing the previous record of 375 million set in June 2024 after the Men’s Euro football tournament. The milestone was driven by particularly strong performances from soap, reality and drama, with ITV noting its continued lead as […]
Super Bowl LX isn’t just a historic rematch. It also highlights how live sports viewing has evolved. Today, the experience integrates broadcast TV, streaming platforms, companion apps, and real-time data to deliver a more layered experience. When the Patriots and Seahawks take the field on February 8th, NBC’s ‘4K All Day; strategy and Peacock’s central […]
The Society of Audiovisual Authors (SAA) has published its first annual Flash Report on the European audiovisual market. The report reveals that audiovisual authors’ royalties collected by SAA members amount to just 0.53 per cent of a sector worth €141 billion, while non-European players capture 89 per cent of streaming and video sharing platforms (VSPs) […]
Virgin Media O2 has launched three new FAST channels from Rakuten TV. Available to Virgin TV customers directly via their set-top box, the channels offer viewers 24/7 access to TV favourites, including: Rakuten TV Drama (Ch462): Customers can enjoy popular movies including The Big Short, Gosford Park and JFK. Rakuten TV Comedy (Ch463): From Big Momma’s House […]
The UK’s Information Commissioner’s Office (ICO) has opened formal investigations into X Internet Unlimited Company (XIUC) and X.AI LLC (X.AI) covering their processing of personal data in relation to the Grok artificial intelligence system and its potential to produce harmful sexualised image and video content. It has taken this step following reports that Grok has […]
Nielsen is piloting a new methodology enhancement to more accurately account for co-viewing. The TV audience measurement specialist says this will better reflect the total viewership for programming – in particular live events. The pilot programme will launch in the US with Super Bowl LX on NBC on February 8th and continue for high-profile sports […]
Samsung Electronics MENA and OSN have announced the regional rollout of the OSNtv on Samsung TV Key. The launch introduces the MENA region’s first boxless TV experience, allowing users to access OSN’s complete entertainment offering directly via Samsung Smart TVs (2021 models onward), with no additional hardware or cables. Built directly into Samsung’s Smart TV platform, the […]
LBG Media, the digital publisher and owner of LADBible, whose marketing mantra “is to entertain and delight young adults making them laugh, think and act”, has released its full–year 2025 results. Overall revenue grew 13 per cent to £92.2 million (€106.9m), while growth in their Direct US division expanded 29 per cent. LBG stated: “Unparalleled engagement […]
LG has joined the likes of Sony and TCL in exiting the 8K TV market. Sony, to its credit, pushed 8K programming and television technology as hard as it could. From sponsoring and backing 4K and then 8K technologies at the MIP and MIPCOM programming markets, the Japanese technology giant echoed the NHK public broadcaster […]
Telesat launched its LEO–3 demo satellite back in July 2023. But it is now suffering problems with its on–board thruster. The Ottawa-based operator informed the FCC on February 2nd that it would not now be able to de–orbit the satellite at the end of its mission. Telesat is building a fleet of satellites for its […]
Lawmakers on both sides of the Atlantic have come out against the Netflix takeover of Warner Bros Discovery (WBD). What did Netflix ever do to them? Well, in the case of the US, it’s more a question of what Netflix hasn’t done for them. Because it’s never been a network, it’s never had the wherewithal […]