Advanced Television

World Cup

France: M6 expects strong World Cup viewership

Holding the exclusive free-to-air FIFA World Cup rights in France, M6 Group, which has posted a Q1 consolidated revenue of €297.7 million (€314.9 million at Q1 2025, down 5.5 per cent), is anticipating a strong audience and growing ad revenues for Q2. This could compensate for the decline over the Q1 2026, as M6 Group […]

April 28, 2026From Pascale Paoli-Lebailly in Paris

DAZN unveils DAZN48 creator network

DAZN, the sports streaming platform, has announced the launch of DAZN48, a new global initiative designed to put football fans around the world at the heart of the FIFA World Cup 2026. For the first time, the World Cup tournament will feature 48 nations. DAZN is matching that global scale with an idea of building […]

April 24, 2026

Spain: UTECA sues RTVE over World Cup ads

UTECA has taken legal action against RTVE over its advertising sales strategy for the 2026 FIFA World Cup, escalating a growing dispute between private broadcasters in Spain and the state-owned corporation. Some seven weeks before the tournament begins, the association of private television networks has filed for urgent precautionary measures before the Commercial Court in […]

April 22, 2026From David Del Valle in Madrid

ICC Women’s T20 World Cup 2026 FTA on Sky Sports

Sky Sports will make both the opening match and final of the ICC Women’s T20 World Cup 2026 available free-to-air on Freeview via Sky Mix (channel 11). The opening match takes place on June 12th and sees England take on Sri Lanka in Edgbaston, Birmingham. Sky Mix will also house the group stage match between […]

April 21, 2026By Nik Roseveare

Fox Sports selects Appear X for remote production

Appear, a specialist in live production technology, has been selected by Fox Sports as a strategic technology partner to support the next phase of its live sports production infrastructure. By deploying Appear’s X Platform, a high-capacity, ultra-dense, low-latency media processing and gateway platform, Fox Sports is building a unified foundation to support remote production, premium […]

April 20, 2026

Study: Targeting casual fans crucial for advertisers at World Cup

Adlook, the media technology company, has released research spotlighting a valuable untapped sports audience for this year’s FIFA World Cup 2026. The study found that over half (56 per cent) of those watching the event in the UK will be casual viewers, with just over a third of viewers tuning in as ‘core’ football fans. […]

April 16, 2026

EBU secures FIFA Women’s World Cup 2027 rights

The European Broadcasting Union (EBU) has secured media rights to the FIFA Women’s World Cup 2027 across 18 territories on behalf of 19 EBU Members, ensuring extensive free-to-air coverage for football fans across Europe. Under the agreement, EBU Members will deliver broad free-to-air coverage of the tournament across television, radio and digital platforms. Across all […]

April 14, 2026

DAZN, ADI Predictstreet partnership

DAZN, the sports streaming platform, and ADI Predictstreet, the dynamic prediction market, have entered into a strategic partnership to deliver interactive engagement to football fans around the world. DAZN will integrate ADI Predictstreet, the Official Prediction Market Partner of the FIFA World Cup 2026, into its platform, enhancing DAZN’s ecosystem of live and on-demand sports […]

April 13, 2026

Netflix opens new offices in Argentina

Netflix has revealed a slate of future productions which will be made in Argentina, and has simultaneously opened new offices in the Villa Crespo neighbourhood of Buenos Aires. Netflix launched in Latin America in 2011, started producing local content in Argentina in 2018, and opened its first office there in 2021. This larger office expands […]

April 8, 2026

Spain: RTVE in World Cup ad spat

A long-running dispute between Spain’s private operators and public broadcaster RTVE has flared up once again, this time over the sale of advertising during coverage of this summer’s 2026 FIFA World Cup. UTECA, the association representing major free to air private broadcasters, has formally demanded that RTVE stop selling advertising linked to the tournament, which […]

March 30, 2026From David Del Valle in Madrid