Samba TV, a specialist in AI technology for media analytics, has released its State of Viewership Report for the second half of 2024, analysing 51 billion hours of linear and streaming TV consumption in the US to uncover key trends and emerging opportunities shaping the future of television and advertising. The report highlights a surge […]
Prime Video leads the Spanish SVoD market with a share 72 per cent (up 4.7 per cent) with Netflix on its heels with 67.4 per cent – seeing 7.2 per cent growth in the last quarter – according to GECA citing Kantar data. Disney+ is third in the market with a share of 34 per […]
BET+ and Starz have announced the launch of a new bundle through Prime Video in the US. Customers can access the offering on Prime Video for $15.99 per month, an approximate 30 per cent saving. Through Starz, Viewers can catch the highly anticipated March 7th premiere of Power Book III: Raising Kanan (Season 4) and […]
Barb, the UK organisation that compiles audience measurement and television ratings, has released data from its Establishment Survey showing that 20 million UK homes (68.3 per cent) had access to an SVoD service in Q4 2024. This is a slight dip from 20.1 million UK homes (68.8 per cent) in Q2. Barb has again shared […]
ZOO Digital Group, a specialist in localisation and digital media services, has announced its selection as a Preferred Fulfilment Vendor (PFV) for Prime Video’s Preferred Vendor Services Programme. This certification positions ZOO among a select group of vendors that production companies may use to digitally package and distribute content on Prime Video. It is intended […]
SVoD services continue to be increasingly popular in Portugal, reaching a record high in usage. Marktest’s BStream study found that 52 per cent of Portuguese people aged 15 and over now use streaming platforms, the highest percentage since the study began in 2021. Whilst usage grew by one per cent between September and December 2024 […]
Digital i, a provider of cross-platform global streaming data and analysis, has unveiled the top-performing streaming titles among European audiences in 2024. The research, covering Netflix, Disney+, Max and Prime Video for the UK, France, Italy, Germany, Spain and the Nordics (Denmark, Finland, Norway and Sweden), where those services are available, offers a deep dive […]
Prime Video has informed its subscribers in Italy that, from February 28th, it will no longer carry DAZN as part of its Prime Video Channels offering. DAZN, which holds the Serie A broadcasting rights, is legally required to have its audience figures certified, typically by an audience measurement organisation such as Auditel. This certification is […]
The streaming landscape is transforming as platforms explore new ways to engage audiences through interactive features and social experiences. From major streaming services introducing watch party capabilities to the emergence of choice-driven narratives, these developments are reshaping how we consume content. Industry analysts predict this shift will fundamentally change the television experience over the next […]
Kantar, the marketing data and analytics company, has released its latest Entertainment on Demand (EoD) data on the British streaming market. The findings from Q4 2024 reveal a significant shift towards ad-supported streaming options, a surge in Prime subscriptions driven by seasonal shopping trends, and a compelling content catalogue from household staple Netflix. Kantar’s EoD […]