Advanced Television

ITVX

ITV: Nearly 5m watch Corriedale

The crossover of Coronation Street and Emmerdale in the landmark ‘Corriedale’ event was a hit with soap fans, peaking with 4.7 million viewers (averaging 4.2 million viewers across the hour). The live overnight audience figures are the highest live TV ratings for a soap in over 12 months, and the biggest TV peak audience for […]

January 6, 2026By Nik Roseveare

Ant and Dec extend ITV deal

ITV presenter duo Ant & Dec will reach a 30 year milestone with the broadcaster after agreeing a three year extension on their exclusive TV and streaming relationship. The new contract takes the pair through to the end of 2028, 30 years after they first joined ITV to host celebrated weekend morning show SM:TV. Throughout 2026, […]

December 22, 2025

More Disney+ content coming to ITVX

In July, The Walt Disney Company and ITV announced an initiative to carry a selection each other’s streaming content, billed as a ‘Taste of ITVX’ and a ‘Taste of Disney+’ respectively. The regularly refreshed selection of programmes include the following titles, available to stream in January, February and March 2026 as part of a ‘Taste […]

December 19, 2025

​ITVX sets new annual streaming record

ITVX has announced that it has already surpassed its total annual streams figure from 2024, with December viewing still to be counted. ITVX hit 3.3 billion streams on November 30th, achieving this figure a full month earlier than 2024. ITV said the accelerated growth “further evidences ITVX’s success as the dominant commercial BVoD service in […]

December 10, 2025

Whisper North commissioned for New Year’s Day special with Joe Wicks on ITV

Whisper North has been commissioned by ITV to produce a brand-new New Year’s Day special, fronted by fitness coach and broadcaster Joe Wicks. The one-off programme, Joe Wicks New Year’s Day, will deliver the very best in family-friendly lifestyle content, in Joe’s signature style – informative, invigorating, and entertaining providing viewers with an uplifting start to 2026. Designed to energise, […]

November 26, 2025

I’m A Celebrity launch consolidates with 10.8m

The launch of I’m A Celebrity…Get Me Out Of Here! 2025 has consolidated with 10.8 million viewers, up year on year, marking ITV’s biggest audience since the Euros in July 2024. The series has also been streamed 35 million times on ITVX, an increase of 26 per cent year on year. The show is now […]

November 25, 2025

Record streaming audience for I’m A Celebrity

I’m A Celebrity…Get Me Out Of Here!‘s return has seen a surge in audience streaming, with the new series achieving 12.3 million streams in its first three episodes. The figures mark a 28 per cent year on year increase for the show, which achieved its most streamed launch in series history. Additionally, I’m A Celebrity […]

November 20, 2025

New 4-year deal keeps UK horse racing on ITV until 2030

ITV has affirmed a new four-year deal that will maintain the broadcaster as the host of free-to-air UK horse racing between 2027 and 2030. The announcement provides the sport with a clear runway in the coming few seasons and clears any confusion about who is going to host the biggest fixtures when the current contract […]

November 20, 2025

I’m A Celebrity draws record 2025 audience for ITV

I’m A Celebrity…Get Me Out Of Here! returned with a peak TV overnight audience of 7.6 million viewers on November 16th, averaging 6.8 million viewers across the 90 minute show. This marks ITV’s highest overnight audience of 2025 and the biggest entertainment launch on any channel this year. The show also achieved an 83 per cent share […]

November 18, 2025

ITVX hits 3bn streams in 2025

ITVX has surpassed 3 billion streams for the year to date. The figure was achieved more than three weeks earlier than in 2024, which ITV says is “testament to the accelerated growth of its streaming platform”. ITV added that its BVoD service has been the #1 commercial BVoD platform in the UK every single month […]

November 11, 2025