Advanced Television

ITVX

ITVX hits 311m streams in April

ITV has announced its streaming figures for April 2026, revealing ITVX’s strongest ever performance for the month. Total streams reached 311 million, a 24 per cent increase compared to April 2025. ITVX has now surpassed 300 million streams for the sixth consecutive month. Notably, this achievement marks the first time April’s streams have exceeded the […]

May 6, 2026By Nik Roseveare

ITV launching The Only Way is Essex vodcast

You Alright, Hun?, the official Vodcast of The Only Way is Essex (TOWIE), launches on April 30th. Hosted by Essex royalty Denise Van Outen, who has lent her iconic voice to TOWIE for over a decade, the weekly series will interview iconic personalities from the world of TOWIE, as well as celebrity super fans of […]

April 29, 2026

ITVX signs in-car partnership with Xperi

ITV has announced a partnership with Xperi to launch ITVX, the commercial BVoD service, on the automotive video platform DTS AutoStage Video Service, Powered by TiVo. The agreement will see ITVX available in a wide range of BMW and Mini vehicles effective immediately, with additional vehicles from Mercedes-Benz receiving the services in the near future. […]

April 22, 2026

The Vardys reality series coming to ITV

ITV has commissioned reality series The Vardys, offering an exclusive insight into the lives of one of the football and showbiz worlds’ most famous families as they take on one of their biggest challenges yet – leaving Leicester after 13 years for a new life abroad. This new series from Orchard Studios will air later […]

April 22, 2026By Nik Roseveare

ITVX hits 1bn streams in 2026

ITV has reported that its ITVX streaming platform has now surpassed 1 billion streams for 2026. The milestone figure was reached eight days earlier than in 2025. 2026 is now the biggest year ever for streaming for two flagship events on the ITV sport and entertainment schedule – the Rugby Six Nations and the current […]

April 2, 2026

Gallagher PREM Final to air on ITV

PREM Rugby has confirmed the remaining Gallagher PREM Rugby fixtures to be broadcast live and free-to-air on ITV and ITVX. Fans across the UK will be able to watch three key matches during the top four race, in addition to the Gallagher PREM Final 2026 on June 20th on ITV4 and ITVX. The Showdown will […]

March 17, 2026

ITV: Nearly 15m streams for Six Nations

As the final weekend closed on the 2026 Guinness Men’s Six Nations, ITV has reported that it “dominated the tournament”, accounting for four of the top five performing fixtures. Produced by ITV Sport Production, part of ITV Studios, the match between England and France on March 14th delivered a peak audience of 5 million viewers, […]

March 16, 2026By Nik Roseveare

ITV beats expectations as Sky sale talks continue

ITV, the UK FTA commercial broadcaster, has posted its full year for 2025 – beating expectations as rumours of a network sale to Sky continue to swirl. Group external revenue rose 1 per cent to £3.51 billion (€4.03bn), while total group revenue remained flat at £4.12 billion. Carolyn McCall, ITV Chief Executive, commented: “ITV delivered […]

March 5, 2026

ITVX sees record-breaking February

In January, BVoD platform ITVX saw its biggest ever month with 383 million streams. ITV has now announced that the platform has maintained its record-breaking trajectory with its best-ever February performance. Building on the momentum from the start of the year, February’s growth was fuelled by a significant performance in the Reality genre, as well […]

March 4, 2026By Nik Roseveare

Iyanu Season 2 premieres this March

Lion Forge Entertainment’s animated fantasy series Iyanu returns for season two on March 21st on Cartoon Network and the following day on HBO Max. The debut season captivated young audiences, drawing strong ratings and engagement across both platforms. Based on the graphic novel series Iyanu: Child of Wonder by Roye Okupe, and produced by Lion […]

March 4, 2026