After a period of stagnation, the European TV market is experiencing a robust recovery, driven by a profound digital transformation. A report from Rome-based ITMedia Consulting indicates an overall market growth of 3.7 per cent in 2024 compared to the previous year. Even when factoring in inflation, real growth remains positive – the first time […]
Netflix has introduced a new metric to measure its ad reach in terms of viewers instead of accounts. “After speaking to our [advertising] partners, we know that what they want most is an accurate, clear, and transparent representation of who their ads are reaching. Our previous measurement (which was based on account profiles) didn’t represent […]
Warner Bros. Discovery (WBD) has reported financial results for the quarter ended September 30th 2025, with total Q3 revenues down 6 per cent at $9 billion (€7.8bn). In a letter to shareholders, WBD said: “We continue to deliver on our operational and strategic priorities, making great progress during the third quarter in returning our Studios […]
BT and Starlink have announced what they describe as a “landmark agreement” which will bring Starlink’s satellite connectivity to BT and EE consumer broadband customers, complementing BT Group’s fibre and mobile networks to ensure no community is left behind in the digital age. The collaboration – a first in the UK and one of the […]
SES has included Intelsat’s revenues for the first quarter (and the combined company’s third-quarter) which have been consolidated since July 17th, in reporting the results for the three and nine month periods to September 30th. Its revenue of €1.74 billion (+19.8 per cent y-o-y) and Adjusted EBITDA of €849 million (+11 per cent y-o-y). Its […]
Altice USA, the cable television and broadband provider, has unveiled a rebrand amid ongoing challenges in its traditional video services segment. The company, which has long operated under the Altice banner, revealed the entity will transition to Optimum Communications, marking a deliberate pivot toward its most recognised consumer-facing brand in the US. From November 19th, […]
John Lewis’ new Xmas ad campaign is the most emotionally-engaging festive campaign from the retailer in almost a decade, according to data from DAIVID. The latest addition to the retailer’s much-vaunted catalogue of Christmas ads, Where Love Lives, was analysed by the AI-powered creative data platform to see how it compares to its previous festive […]
Xperi, the entertainment technology company and owner of TiVo, has announced third quarter 2025 financial results for the period ended September 30th 2025. The company reported Q3 revenue of $111.6 million (€96.8m), beating analyst estimates. While the company still posted a net loss of $6.1 million, the results received a lift from a restructuring plan […]
A study measuring the linkages between Internet Protocol (IP) addresses to US households and individual email addresses reveals a number of costly inaccuracies. The research demonstrates that IP addresses are not always reliable as a stable identifier for digital targeting and measurement, calling for industry-wide collaboration to improve the fidelity of marketing signals that the […]
Orange and Eutelsat have announced the inauguration of a new teleport hosting Eutelsat’s satellite gateway in Martinique, in the presence of Laure de La Raudière, Chairwoman of ARCEP, the French regulator. This strategic project aims to strengthen satellite coverage for the OneWeb constellation in the Caribbean region. Located at Lamentin, this teleport, built and operated […]