ITVX has achieved a record-breaking billion streams in a quarter for the first time. ITV’s flagship soaps Coronation Street and Emmerdale have had a strong start to the year, with 124 million streams on ITVX. Soap viewing is up +35 per cent on Q1 2024, off the back of strong storylines and making episodes available […]
Formerly the iconic home of Granada Television, VERSA Studios Manchester has transformed into a dynamic studio facility, honouring its rich history. With state-of-the-art refurbishments, including the installation of two brand-new TV Tech Galleries, TV, Film, Motion Capture, and VR/AR Studios, VERSA is revitalising Manchester’s legacy as a hub for TV and Film. With over 200,000 […]
ITVX is launching two new podcasts inviting audiences to immerse themselves further into the worlds of three of its most popular shows – Coronation Street, Emmerdale and Loose Women. Launching in March across ITVX and YouTube, Loose Women: The Podcast (produced by ITV Studios Daytime) and Off Script…Coronation Street & Emmerdale (produced by Lifted Entertainment, […]
ITV has announced that, from January 2026, its flagship soaps Coronation Street and Emmerdale will move to a new scheduling pattern on ITV1, introducing a soaps ‘power hour’ from Monday-Friday, with 30 minute Emmerdale episodes at 8pm, and 30 minute Coronation Street episodes at 8.30pm. Episodes will continue to drop at 7am on ITVX, before […]
This December, Channel 4 will air a Great Christmas Bake Off: Soap Icons special. Paul Hollywood will be joined, as always, by Prue Leith, Noel Fielding and Alison Hammond – and celebrating with them will be stars from EastEnders, Coronation Street and Emmerdale, who will battle it out to be crowned the Festive Star Baker. The […]
ITV has partnered with eBay and PropUp Project, a not-for-profit organisation which specialises in rehoming and reselling props and other items from the film and television industry, to launch ITV ReLoved, an official eBay marketplace. ITV ReLoved will offer fans the chance to purchase a wide range of props, costumes, furniture and other behind the […]
ITV and Argos have confirmed the renewal of the retailer’s Coronation Street headline sponsorship deal. In addition, a new Sainsbury’s and Argos store facade is being added to the show’s famous cobbles. After three years of engaging sponsorship, the retailer is both continuing its deal with the celebrated soap opera for an additional two years […]
ITV, founding partners of Saatchi & Saatchi’s creative schools’ platform Upriser, has launched a new partnership with Salford City Academy. Supporting Upriser’s core ambition to inspire state secondary school students with the power of creativity in every corner of the UK, this is ITV’s second creative schools alliance, joining its existing partnership with Kensington Aldridge […]
Following on from Kevin Lygo, ITV’s Managing Director, Media & Entertainment, and his Commissioning Team giving an in person Producers’ Briefing at HOME Theatre Manchester on September 27th, ITV has announcd a brand new development initiative being piloted in the nations and regions – Amplify: The Regions. The aim of the pilot is to further […]
The media diets of viewers and listeners in the UK appear to be more diverse and fragmented than ever, according to broadcast regulator Ofcom’s latest annual report on the TV, online video, radio and audio sectors. As competition for the nation’s attention intensifies, Media Nations 2023 finds that the proportion of viewers who tune in […]