Staff at Hub Entertainment Research have shared their 2026 predictions for the media and streaming industry. Hub is forecasting increased investment in niche sports, bigger TV/streaming bundles; a push from YouTube onto TV screens; Prime Video improving its content search; and Netflix making a gaming focus – and perhaps absorbing HBO. A boom in niche […]

Point Topic has released its latest forecasts for fixed broadband subscribers by technology. They are based on on the Global Broadband Subscriber figures for up to Q2 2025. By 2030 Point Topic is projecting a total of 1.54 billion subscribers to a fixed broadband connection in the 30 largest broadband markets in the world, compared to […]

The Italian TV landscape is evolving towards ‘streamcasting’, a blend of traditional broadcasting and online streaming. This shift is driven by several factors, including the increasing convergence of different media players, the official adoption of Auditel’s Total Audience as the new measurement standard (which now includes digital viewing), and the widespread adoption of smart TVs […]

This autumn, Norway surpassed 6 million paid streaming subscriptions for the first time according to research from Mediavision. This is an increase of 10 per cent compared to autumn 2024. currently, 80 per cent of households in the country have at least one paid streaming service, the highest share in the Nordic region. “Norway is […]

Integral Ad Science (IAS), a media measurement and optimisation platform, has published its 2026 Industry Pulse Report for the UK. The findings point to digital video, social platforms and mobile as central to next year’s media plans, with the industry addressing a sharp increase in AI-generated content and creator-led media, pointing to a complex media […]

Viasat, a specialist in satellite communications, has published a report revealing that rising demand for direct-to-device (D2D) satellite connectivity could open new revenue streams for Mobile Network Operators (MNOs) — while posing a significant competitive challenge. The report – The Great Connectivity Convergence: NTN in Consumer Mobile – was conducted by GSMA Intelligence and surveyed more than 12,000 […]

Berg Insight, the IoT market research provider, has released findings about the market for cellular routers and gateways. Close to 6.2 million cellular routers and gateways were shipped globally during 2024, at a total market value of approximately $1.7 billion (€1.4bn). Shipments grew moderately by 2 per cent year-on-year as inventory levels normalised from the […]

AppsFlyer has released the 2025 edition of its Performance Index, marking the ten-year anniversary of its report that ranks the top media sources in mobile advertising. Based on global data from 16.2 billion installs from over 39,000 apps and 9.6 billion remarketing conversions, the Index reflects a mobile ecosystem shaped by sharpening competition and a […]

Global smartphone shipments are forecast to grow 1.5 per cent year-on-year (YoY) in 2025 to 1.25 billion units, according to the International Data Corporation (IDC) Worldwide Quarterly Mobile Phone Tracker. This is an increase from 1 per cent growth in prior forecast, primarily driven by accelerated performance from Apple in the holiday quarter, rapid growth in […]

Over half of APAC marketers plan to further increase spending on online video, e-commerce, and influencer content in 2026, according to Kantar Media Reactions 2025. The annual study, which uncovers the attitudes of consumers and marketers, also revealed that Netflix is officially the most preferred global ad platform among consumers in APAC. Kantar’s APAC Head […]