Comcast has announced the completion of its previously announced separation of Versant Media Group into a separate public company, effective as of January 2nd. Versant will commence regular-way trading today [January 5th] on Nasdaq under the ticker symbol VSNT. Comcast shareholders received one share of Versant Class A common stock or Versant Class B common stock […]

Xumo, a streaming platform joint venture between Comcast and Charter Communications, has released a report that highlights the power of connected TV (CTV) home screen ads to drive measurable business impact for advertisers. Prime Real Estate: Why the Home Screen is a Winning Address for Advertisers, provides survey data, a case study and best practices […]

Comcast Technology Solutions (CTS) has been selected by both Charter Communications and Cox, in separate deals, to help create, manage and distribute linear channels for out of market games from top US sports leagues, including MLB, NHL and NBA. Specifically, Cox and Charter now rely upon Comcast MediaOrigination, part of the Comcast Media360 product portfolio, […]

Versant, Comcast’s planned spin-off of select media brands and digital businesses, has signed a definitive agreement to acquire Free TV Networks (FTN), a provider of free over-the-air digital broadcast networks and free ad-supported streaming TV (FAST) channels in the US. Versant says the transaction will broaden its entertainment portfolio, expand distribution across key audience segments, […]

Warner Bros Discovery (WBD) has received a second round of bids, including a mostly cash offer from Netflix according to Reuters, in an auction that could conclude before the end of the year. Paramount Skydance, Comcast and Netflix all worked on improved offers for the media giant ahead of the December 1st deadline for second […]

As expected, Comcast, Paramount Skydance and Netflix are understood to have lodged first round bids for Warner Bros Discovery (WBD) following the November 20th deadline. No details on the bids have yet been revealed, but bids were submitted “with deal insiders predicting a winning offer that will likely fall far short of the $30 [€26.05] […]

Comcast Advertising, the advertising division of Comcast, has released the findings from its latest Streaming TV Uncovered survey. The study looks at how marketers across the UK, France, Germany, Italy and Spain are approaching their budgets and media priorities for the next twelve months. It signals a mood of cautious optimism, with brands remaining alert […]

The likes of Comcast, Paramount/Skydance and even Netflix (which once declared it had no interest in acquiring legacy media networks) are reportedly among the suitors set to make a takeover bid for Warner Bros Discovery (WBD) – although the Saudi PIF investment company has emerged as a late favourite. Non-binding bids must be submitted by […]

Parks Associates has released its new white paper Achieving Turnkey Connectivity: Elevating the Total Multifamily Experience, in partnership with Xfinity Communities, with research showing that 41 per cent of apartment renters expect their internet service will be ready-to-go from the moment they move into a property. The white paper, developed in partnership with Xfinity Communities, […]

US media company Comcast, owner of Sky, is in talks to acquire ITV’s broadcasting business. Reports late on November 6th suggested that Comcast, which also owns assets including Universal Studios, was in talks to buy ITV’s broadcasting arm, which includes its TV channels and streaming service ITVX, but not ITV Studios. Morgan Stanley and bankers […]