Time spent watching TV in the US during November reached a nine-month high, according to Nielsen’s The Gauge report, as viewing levels increased 5 per cent compared to October to record the largest monthly viewing total since February. TV viewership in the November interval was impacted primarily by sports, the presidential election and live streaming, […]
Gracenote, the content data business unit of Nielsen, has announced the launch of Gracenote On Sports, a new solution developed to transform how viewers discover and engage with sports content across platforms. The solution fixes the consumer problem of finding live sports by providing streaming and linear video platforms an easy-to-implement metadata solution that connects […]
Magnite, the independent sell-side advertising company, and LG Ad Solutions, a specialist in connected TV (CTV) and cross-screen advertising, have announced a renewal of their partnership, spanning North America, APAC and EMEA. The deal achieved substantial growth over the past two years which saw LG Ad Solutions’ programmatic spend grow 103 per cent on the […]
Entertainment technology company Xperi has become the newest hybrid member of trade bodies the British Association for Screen Entertainment (BASE) and DEGI: The Digital Entertainment Group International. It joins the one-hundred-plus organisations in the ever-growing BASE and DEGI member and partner community as the bodies round off another successful year of growth and innovation in […]
Red Bee Media, the media services provider, and the newly combined entity of Fabric x Xytech, have announced a strategic partnership designed to enrich Fabric x Xytech’s product suite by integrating Red Bee Media’s metadata content and imagery for the US, Canada, UK and Ireland markets. This collaboration brings together Red Bee Media’s programm guide […]
Endeavor Streaming and Sky New Zealand have expanded their partnership with a multi-year deal that includes a range of user experience enhancements, personalisation features and advanced advertising capabilities, designed to elevate the viewing experience and unlock new revenue streams for the sports streaming platform, Sky Sport Now. Endeavor Streaming first partnered with Sky in 2014 […]
Sports streaming service DAZN and LTN have expanded their partnership to bring a broader range of live coverage of some of the biggest international football competitions to betting audiences and commercial partner platforms across Germany. Harnessing a suite of LTN’s automated linear channel creation and playout technologies, DAZN now delivers a portfolio of 11 low […]
Despute global trends to the contrary, Italian TV viewership increased by 1.1 per cent in 2024, driven by both traditional and connected TV. As detailed in the 2024 Yearbook of Italian Television by the Research Center on Television and Audiovisuals (CeRTA), this growth is primarily driven by streaming. Rai 1 remains the dominant channel, holding […]
WWE fans in the UK will be able to watch the return of Saturday Night’s Main Event for free. The show – the first Saturday Night’s Main Event in over 15 years – will air as an NBC Network special (ie not a Premium Live Event) in the US, and will thus not air on […]
Revry, the LGBTQ+ streaming media network, has released its Q3 2024 viewership findings, revealing a surge in audience engagement with queer-centric programming. The report, Q3 2024 LGBTQ+ Viewership Trends, provides an analysis of streaming preferences and offers advertisers data-driven strategies to build authentic connections with LGBTQ+ audiences. Key takeaways from the report include: Surge in […]