Roku has announced that NBCUniversal’s Peacock Premium Plus service is now available via its Premium Subscription offerings in the US. Roku customers can now directly subscribe to Peacock Premium Plus through their Roku account and access live events and sports, original shows, celebrated franchises, and blockbuster movies from NBCUniversal in one seamless experience on The […]
A few months into 2026, media consolidation is in the air as Paramount is slated to acquire Warner Bros Discovery, Comcast has spun out its cable channels to Versant, and Hulu has been more deeply woven into Disney+. Streamers are super-sizing their ad-supported services and enhancing sports content to grow viewership. The Evolution of Video […]
NBC has ordered a second season of the hit reality adventure series Destination X. Hosted by actor Jeffrey Dean Morgan, the innovative series combines adventure travel and immersive gameplay with the ultimate guessing game. Produced by Twofour (an ITV Studios Company) and Universal Television Alternative Studio, a division of Universal Studio Group, production on Destination […]
Independent distributor All3Media International has announced a new milestone for IDTV’s global format phenomenon The Traitors, meaning 40 territories have now commissioned local versions of the format. The 40th territory for local production will be Indonesia, where The Traitors is set to be adapted by Falcon for production in 2026. The series will be transmitted on Falcon’s OTT platform and will be a 10-episode celebrity version […]
System1, the Creative Effectiveness Platform, has revealed the top-performing advertising campaigns from the 2026 Winter Olympics, with emotional storytelling, consistent brand execution and inspiring narratives of perseverance emerging as the strongest drivers of effectiveness. With more than 100,000 ads, System1’s Test Your Ad Competitive Edge platform is a large database of emotional response norms. Its Star Rating […]
Super Bowl LX isn’t just a historic rematch. It also highlights how live sports viewing has evolved. Today, the experience integrates broadcast TV, streaming platforms, companion apps, and real-time data to deliver a more layered experience. When the Patriots and Seahawks take the field on February 8th, NBC’s ‘4K All Day; strategy and Peacock’s central […]
Peacock, the streaming service from Comcast unit NBCUniversal, has posted a widened Q4 loss of $552 million (€462.7m), compared with $372 million a year-ago. Comcast attributed the higher Peacock loss down in part to the launch of the NBA and an exclusive NFL game. Due to its sports and entertainment lineup, Peacock posted $1.6 billion […]
Dolby Laboratories and NBCUniversal have announced that Peacock will be the first streaming platform to feature Dolby’s full suite of advanced picture and sound innovations. Peacock is extending the availability of Dolby Vision and Dolby Atmos across live sports over the coming year. Peacock is also the first streamer to announce its commitment to support […]
November 2025 delivered what Nielsen has described as “one of the most historic months to date” in its report of The Gauge, the monthly snapshot of total TV and streaming consumption in the US. The five-week reporting interval produced a 5.5 per cent monthly increase in television usage, with live sports driving broadcast to its […]
NBCUniversal has announced that its new NBC Sports Network (NBCSN), a 24/7 linear network featuring a range of sporting events and programming from NBC Sports, will officially launch in the US on November 17th. NBCSN will be available exclusively through participating pay-TV distributors, launching first for all YouTube TV subscribers and soon on Xfinity, with […]