Advanced Television

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Forecast: Boom in niche sports investment

Staff at Hub Entertainment Research have shared their 2026 predictions for the media and streaming industry. Hub is forecasting increased investment in niche sports, bigger TV/streaming bundles; a push from YouTube onto TV screens; Prime Video improving its content search; and Netflix making a gaming focus – and perhaps absorbing HBO. A boom in niche […]

December 9, 2025

Reytel, Cell C, FASTtelco drop on Netflix Speed Index

November 2025 marked 15 years of the Netflix ISP Speed Index – a monthly readout on which Internet Service Providers (ISPs) provide the best prime time Netflix streaming.  Starting in 2026, the streaming giant says it will continue publishing monthly performance data on the ISP Speed Index site, but these updates will shift to a […]

December 9, 2025

Paramount gatecrashes Netflix / WBD deal

Paramount has made an all-cash offer to for Warner Bros Discovery (WBD) at $30 per share, gatecrashing the Netflix deal. It claims its offer is “superior” to the offer from Netflix, and its proposed transaction is for the entirety of WBD, including the Global Networks segment. Paramount said its “strategically and financially compelling offer to […]

December 8, 2025By Nik Roseveare

Italy: Streaming rises modestly as linear TV holds strong

The Italian TV landscape is evolving towards ‘streamcasting’, a blend of traditional broadcasting and online streaming. This shift is driven by several factors, including the increasing convergence of different media players, the official adoption of Auditel’s Total Audience as the new measurement standard (which now includes digital viewing), and the widespread adoption of smart TVs […]

December 8, 2025From Branislav Pekic in Rome

Netflix closes WBD deal; industry backlash

Following reports of exclusive negotiations between Netflix and Warner Bros Discovery (WBD), a deal has swiftly been confirmed that will see the streaming giant acquire WBD’s TV and film studios and streaming division – including the likes of HBO Max, the Harry Potter Universe and DC Comics – at a total equity value of approximately […]

December 5, 2025By Nik Roseveare

Survey: 96% UK parents find BBFC age ratings on Netflix helpful

The British Board of Film Classification (BBFC) and Netflix celebrate five years of every film and TV series on the service carrying BBFC age ratings and content advice, as findings show these ratings are widely recognised and help parents to make informed viewing decisions for their families. In a survey of 2,000 parents in the […]

December 5, 2025

Forecast: Streamers to mix up the media experience in 2026

Applause, a provider of crowdtesting and UX research that works with the likes of Netflix and Paramount+ and sports broadcasters, to provide quality assurance for a wide range of platform features, has shared its industry predictions for 2026 through Adrian Garcia, the company’s Senior Solutions Consultant. Garcia’s three key predictions for the next 12 months […]

December 5, 2025

Study: Netflix most preferred ad platform among APAC consumers

Over half of APAC marketers plan to further increase spending on online video, e-commerce, and influencer content in 2026, according to Kantar Media Reactions 2025. The annual study, which uncovers the attitudes of consumers and marketers, also revealed that Netflix is officially the most preferred global ad platform among consumers in APAC. Kantar’s APAC Head […]

December 3, 2025

The Rest Is Football coming to Netflix for 2026 World Cup

The popular The Rest Is Football podcast – fronted by Gary Lineker, Alan Shearer and Micah Richards – will be coming to Netflix as a daily TV show during the 2026 FIFA World Cup next summer. Filmed in a New York studio, the show will feature game analysis, special guests, interviews and insights into the […]

December 3, 2025By Nik Roseveare

Stranger Things 5 sets Netflix viewing record

In somewhat unsurprising news, Netflix has reported that the return of Stranger Things has set a new viewing record on the streaming platform. Volume 1 of the fifth and final season of the sci-fi juggernaut had the biggest premiere week for an English-language show on the Netflix Global Top 10 with 59.6 million views. Season […]

December 3, 2025By Nik Roseveare