Advanced Television

VOD

The Celebrity Traitors sets VoD viewing record

The BBC’s debut episode of The Celebrity Traitors is now the biggest unscripted title on Broadcaster VoD ever. Episode 1 is the biggest single episode on TV so far this year with 14.8 million views (28 days) and The Celebrity Traitors has now become the biggest Unscripted title across the entire market in the UK […]

November 10, 2025

Spain: Prime Video leads streaming services

Prime Video is the leading streaming service in Spain with 17.5 million viewers, just ahead of Netflix with 17.3 million viewers. According to the 10th edition of the OTT Barometer by Barlovento Comunicación, covering October 2025, a total of 35.8 million Spaniards accessed digital content over the past month – a figure that confirms the […]

November 7, 2025From David Del Valle in Madrid

Netflix seeks SiriusXM podcast licence

Netflix has approached North American pay-radio broadcaster SiriusXM to license its video podcasts as part of its major push into the space, according to multiple reports. The deal – unconfirmed – could likely involve exclusivity of the video podcasts on the platform, meaning they would not appear on the likes of YouTube, a source told […]

November 7, 2025By Chris Forrester

Prime Video India launches AP International South Cinema add-on

Prime Video in India has onboarded AP International South Cinema, as an add-on subscription. AP International South Cinema, one of the largest South Indian film libraries, will bring a specially curated selection of Tamil and Malayalam blockbusters and contemporary classics featuring India’s biggest superstars to customers, and will be available as an add-on subscription on […]

November 7, 2025

Report: Europe’s TV market resurges due to digital shift

After a period of stagnation, the European TV market is experiencing a robust recovery, driven by a profound digital transformation. A report from Rome-based ITMedia Consulting indicates an overall market growth of 3.7 per cent in 2024 compared to the previous year. Even when factoring in inflation, real growth remains positive – the first time […]

November 6, 2025From Branislav Pekic in Rome

Netflix: “Our ads reach 190m+ viewers”

Netflix has introduced a new metric to measure its ad reach in terms of viewers instead of accounts. “After speaking to our [advertising] partners, we know that what they want most is an accurate, clear, and transparent representation of who their ads are reaching. Our previous measurement (which was based on account profiles) didn’t represent […]

November 6, 2025By Nik Roseveare

EbonyLife ON Plus launches globally

The EbonyLife Group has launched EbonyLife ON Plus, a global digital platform that reimagines how the world experiences African creativity. Available via the App Store and Google Play, the platform blends entertainment, learning, fashion, and live experiences to create what founder Mo Abudu calls “a complete lifestyle ecosystem.” “EbonyLife ON Plus puts African stories back in […]

November 6, 2025

Data: Ad-supported subscriptions hit record high in UK

Worldpanel by Numerator has found that ad-supported streaming made up ground on ad-free alternatives, with a seismic YoY increase of 6 million viewers in the UK now willing to see content with ads. Brits’ preparedness to accept ads on VoD streaming platforms continues to skyrocket as ad-supported streaming hit a record 23 million subscriptions in […]

November 5, 2025

Research: Familiar IP key to driving kids’ consumption on Netflix

With a steady flow of content, Sesame Street is a mainstay of children’s entertainment. Despite its global success, its future looked uncertain when Warner Bros Discovery chose not to renew its deal with the Sesame Workshop. Netflix stepped in to give Sesame Street a new global home and, according to research from Ampere Analysis, the […]

November 5, 2025

Survey: Consumers increasingly engaging across cinema and digital

After years of disruption, the global entertainment market is entering a period of recalibration according to Futuresource Consulting. The Living with Digital consumer research shows that audiences are rediscovering the cinema experience while maintaining healthy engagement with digital formats. Rather than competing, the two are now feeding into one another, and that’s a clear sign […]

November 5, 2025