OKAST, a European provider of video streaming and FAST channels, has teamed up with Bouygues Telecom, France’s global digital communications and services operator, to roll out its MyTV in Europe mobile service.

Available for iOS and Android, this mobile application is an extension of the Travel offering for travellers to France. In addition to exclusive content such as tourist guides and tips to make their stay easier and more rewarding, an extra feature has been added allowing users to access TV channels in their own language.

This application, which is available free of charge to all Travel customers, makes it easy to follow all sporting events on the move. The channels are financed by advertising under the FAST model.

With 30 channels in 5 languages to date, from publishers such as Euronews, Love TV, Actve, Insight TV, High View, Luxe TV Channels, Funke, NetRadio Vision, the application will be enhanced with new channels and new content for children and young adults. As the application is financed by advertising, Bouygues Telecom will offer advertising spaces directly to advertisers, and will entrust marketing to OKAST.

This new collaboration is a key aspect of OKAST’s bold European FAST4EU strategy to build a European network for the FAST market. OKAST intends to expand its range of channels to provide tailored content to local viewers in each region.

“We’re delighted to be able to offer Bouygues Telecom free access to a fine selection of European FAST channels. This is a further demonstration of the strength of this distribution model, which enables content from all horizons and formats to develop and reach an international audience,” commented Cédric Monnier, CEO, Co-founder OKAST.

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Tags: Bouygues Telecom, europe, FAST, OKAST