In recent years, advertisers have called for unified campaign metrics across all platforms and media. The new SpotOn measurement reports profiled contacts, reach and frequency across different devices. Finland is one of the first countries in the world to successfully measure unified campaign metrics across all broadcast platforms. The SpotOn measurement incorporates advertising on broadcasters’ […]
VideoAmp, the media measurement company, has announced the launch of the next generation of the VideoAmp Platform, encompassing a full suite of APIs and enhanced dashboard experiences for seamless reporting and insights. The company’s cross-platform planning, audience measurement, outcome measurement and optimisation solutions can now integrate directly into agencies’, brands’, and publishers’ systems, providing them […]
The Italian audiovisual sector has experienced a remarkable surge in recent years, doubling in value and employment since 2017. According to a report by the Association of Audiovisual Producers (APA), the industry was worth over €2 billion in 2023, a 20 per cent increase from the previous year. This growth is driven by significant increases […]
Warner Bros Discovery (WBD) has announced that its Max streaming service will launch on November 19th in Indonesia, Malaysia, Philippines, Singapore, Thailand, Taiwan and Hong Kong. Max brings together entertainment from brands including HBO, Harry Potter, the DC Universe, Cartoon Network, Max Originals, and Hollywood movies, as well as programming from Discovery, TLC, AFN, Food […]
Bell Media has expanded its landmark partnership with Warner Bros Discovery (WBD) for the Canadian market, extending Crave for multiple years as the exclusive home of HBO and Max content. The expansion of Bell Media’s existing licensing agreement with WBD, announced in 2023, ensures Crave subscribers have continued access to a library of premium content. […]
Warner Bros Discovery (WBD) and All Elite Wrestling (AEW) have announced a multi-year renewal of their successful five-year relationship with an expansive multi-platform media rights agreement that they say will provide fans with the widest available access ever to AEW’s programming. WBD’s networks and platforms will remain the exclusive home of AEW Dynamite (Wednesdays on […]
Black Britain Unspoken season three films, Dancing on Road Directed by Lauren Gee, mandem Directed by Joladé Olusanya and Lloyd the Instructor Directed by Donell Atkinson-Johnson are now on the discovery+ streaming and YouTube channel. Part of Warner Bros Discovery (WBD) Access, the talent development programme for under-represented creatives, Black Britain Unspoken aims to give […]
Warner Bros Discovery (WBD) and Google Cloud has announced the deployment of a new, AI-powered captioning solution (referred to internally as ‘caption AI’) in the US that utilises Google Cloud’s Vertex AI platform. Initially being applied to unscripted programming, this captioning solution’s innovative technology is transforming the way WBD can create and deliver captions, reducing […]
Warner Bros. Discovery (WBD) has announced that Daniel E Sanchez will join the Company’s Board of Directors effective October 1st, and stand for election by the Company’s stockholders at the 2025 Annual Meeting of Stockholders. At its recent meeting, the Board adopted a resolution to increase the size of the Board to twelve directors, and […]
Warner Bros Discovery and Charter Communications have announced what they describe as a “groundbreaking”, multi-year distribution partnership that re-imagines the future of video by fully integrating linear video and streaming services. They say that with this early renewal, the agreement further evolves the video ecosystem with more value and flexibility in video bundles, deeper libraries […]