Advanced Television

sweden

The 1% Club reaches 15 territories

BBC Studios has announced new international licences for the hit entertainment format The 1% Club to broadcasters in Sweden and Italy. Originally created by Andy Auerbach and Dean Nabarro at Magnum Media in 2022, The 1% Club is the biggest selling UK format created in the past eight years and with these new deals, continues […]

February 18, 2026

Sweden: Spotify adds 1m homes to Swedish audiobook market

In November 2025, Spotify launched audiobooks included in its premium subscriptions in Sweden. The launch has contributed to an 80 per cent increase in household penetration for audiobooks, corresponding to approximately 1 million households. In total, more than half of Swedish households now have access to audiobooks through a subscription reports Mediavision. “By including audiobooks […]

February 17, 2026

Sweden: Streaming spend up 25% YoY

In Q4 2025, the average Swedish household spent SEK 510 (€47.97) per month on video content, representing an increase of over 5 per cent compared to the same period in the previous year reports Mediavision. This marks a new record level. The main driver behind the increase is spending on streaming services, which has risen […]

February 9, 2026

Telia settles Bredband2 offer

In July 2025, Telia Company announced a recommended public offer of of SEK 3.1 billion (€293.5 million) to the shareholders of Bredband2 i Skandinavien AB to tender all shares in Bredband2 to Telia. Telia has now announced that all conditions for completion of the offer have been fulfilled and accordingly declares the offer “unconditional”. Settlement […]

February 2, 2026

Ericsson Q4 sales up 6% YoY

Ericsson has reported that Q4 2025 sales increased by 6 per cent YoY, beating analyst estimates. Market areas Europe, Middle East and Africa and South East Asia, Oceania and India all grew, whilst Americas was broadly stable and North East Asia declined. Reported sales were SEK 69.3 billion (€6.5bn). Full year sales increased by 2 […]

January 23, 2026

Ericsson announces 1,600 layoffs in Sweden

Ericsson has announced “proposed staff reductions” in Sweden as part of measures aimed at “ensuring the company’s competitive position”. The proposed staff reduction, explained the company, is part of “global initiatives to improve cost position while maintaining investments critical to Ericsson’s technology leadership and the execution of the strategy to deliver high-performing, programmable networks that […]

January 15, 2026

Sweden: Telia voted best mobile network for 6th year running

Telia has achieved both the highest overall score and a win in every category in umlaut’s latest annual benchmark of Swedish mobile networks. It’s the sixth consecutive year that the company’s network has been recognised as the best in the country by umlaut’s independent and internationally recognised assessment. In the 2025 benchmark, Telia’s mobile network […]

January 15, 2026

Telia receives clearance for Bredband2 acquisition

In July, Telia Company announced a recommended public offer to the shareholders of Swedeish ISP Bredband2 to tender all shares in Bredband2 to Telia. Telia has now received competition approval from the Swedish Competition Authority and has therefore received all necessary approvals from authorities for the offer, which means that this condition for completion of […]

December 23, 2025

SkyShowtime launches new streaming channels

SkyShowtime has announced the launch of dedicated, on-demand streaming channels on its platform, offering subscribers a selection of curated entertainment. Rolling out in Sweden immediately and across SkyShowtime’s other markets next year, the new feature will give users the chance to discover some of SkyShowtime’s most popular franchises such as Dexter, House, PAW Patrol, Star […]

December 9, 2025

Karlén named EVP and CEO Viaplay Group Sweden

Viaplay Group has appointed Jonas Karlén as Executive Vice President and CEO Viaplay Group Sweden. Johan Johansson and Christian Albeck, who have previously shared responsibility for Viaplay Group’s Swedish operations as Co CEOs, will now focus fully on their respective roles, Johansson as EVP and Group CFO and Albeck as EVP Content Acquisition. Karlén’s previous […]

December 1, 2025