Tele2 has appointed Nicholas Högberg as Executive Vice President, Chief Commercial Officer and Deputy CEO Sweden, reporting to CEO Jean Marc Harion. Starting December 1st, Högberg joins Tele2 and brings more than 25 years of executive leadership experience across the telecommunications, media and technology sectors. As CEO of 3 (Hi3G Access), he led the company […]
On average, Swedes watch 2.5 hours of video per day. The total viewing time has remained stable over a long period. What is changing is how people watch, reports Mediaivision. In just a year, traditional TV has dropped by 15 minutes in daily viewing time per person. That time is moving to digital platforms – […]
Telia Company, the Swedish multinational telco, has reported that Q3 revenue amounted to SEK 19.9 billion (€1.82bn) and increased 1.1 per cent like for like. Service revenue increased 1 per cent driven by continued strong momentum in Sweden and the Baltics. Revenue for the first 9 months of the year amounted to SEK 59.7 billion […]
Tele2, the Swedish multinational telco, has announced its consolidated results for the third quarter of 2025, reporting strong equity free cash flow, and full year 2025 guidance on capex to sales lowered, while maintaining focus on growth initiatives. Highlights include: End-user service revenue of SEK 5.6 billion (€0.52bn), up 2 per cent organically compared to […]
Tele2, in partnership with Skylo, is launching a new Global Satellite IoT Connectivity service in Sweden. The launch makes Tele2 the first Swedish operator to offer a commercial 3GPP-based direct-to-device satellite IoT solution. The service ensures IoT devices stay connected even when traditional mobile coverage is out of reach, providing connectivity across remote and hard-to-reach […]
In Sweden, audio media listening averages at approximately 100 minutes per day. This figure has remained stable in recent years, but listening has shifted, reports Mediavision. In 2022, podcasts and digital music accounted for about 40 per cent of total listening time. By Q2 2025, the share has grown to over 55 per cent – […]
Tele2 and Telenor, through their jointly owned network company Net4Mobility, are now taking a significant step as 5G becomes available to the majority of Swedes regardless of where they live. 5G coverage expands from 25 to 90 per cent of Sweden’s landmass and now reaches 99.9 per cent of the population. The mobile network has […]
From teen angst to small-town sleuthing, Viaplay Content Distribution is building momentum in the Kids space with two notable Swedish series: ‘Bert’ and ‘LasseMaja’s Detective Agency’. Produced for SVT and TV4, both titles blend humour, heart and high production values, highlighting the continued appeal of Nordic Kids content across our diverse international slate. Bert (10×22’, […]
The Swedish streaming market continues to break records, reports Mediavision. More than 9.5 million paid subscriptions were active in the country in Q2 2025, marking an increase of 2 million compared to the same period in 2024. Hybrid VoD (or cheaper ad-supported subscriptions), is the main driver of growth. Over 80 per cent of new […]
Swedes spend 100 minutes per day watching online video, with half of that time being dedicated to ad-funded content – placing Sweden firmly at the top in the Nordics in both total video consumption and ad-funded viewing, reports Mediavision. Platforms such as YouTube, TikTok and TV4 Play account for a significant share of viewing. “Ad-funded […]