Advanced Television

Sport

BBC extends rights for Great North and Manchester Runs

BBC Sport and The Great Run Company have signed a new deal to keep the Great North Run and Great Manchester Run, free-to-air for audiences across the UK. Audiences can continue to watch free coverage of these events on BBC live network TV, iPlayer, and BBC Sport’s website and social channels. The Great Manchester Run […]

May 16, 2025

2025 Snooker World Championship sets BBC streaming records

The 2025 World Snooker Championship attracted large TV audiences with the tournament being streamed a record-breaking 29 million times across BBC iPlayer, the BBC Sport website and the BBC Sport app – an increase of 25 per cent on 2024. The overall TV reach across BBC One, BBC Two and BBC Four over the tournament […]

May 8, 2025

Volleyball World partners with Dizplai

Volleyball World has announced a partnership with Dizplai, the media experience company. Dizplai has been appointed to transform the fan viewing experience for Volleyball World’s flagship events, the Beach Pro Tour (BPT) and Volleyball Nations League (VNL). The collaboration will introduce a range of engagement tools designed to bring audiences closer to the action. Through […]

April 2, 2025

NHK implements VVC with video content layering

NHK public broadcaster, and in particular its Science and Technology Research Laboratories (STRL), has succeeded in developing a real-time multi-layer video encoder which is compatible to the international video coding standard VVC (Versatile Video Coding). The development will enable people to watch two (or more) different types of content through one broadcasting channel. This is […]

March 27, 2025By Chris Forrester

PEAK Sport Media makes trio of international hires

PEAK Sport Media, the agency, advisor and investor for the world of sports content, has made three key international hires across its sales and insights teams. Ed Fleet, formerly VP Football at sports technology and betting company Stats Perform, joins as Head of Sales, based at PEAK’s London office. Fleet brings with him seven-and-a-half years’ […]

March 13, 2025

Sky, The King’s Trust launch programme to Get Started in News and Sport

Sky has announced a partnership with the King’s Trust, empowering the Next Generation. Fiona Ball, Sky’s Group Director, explained: “An estimated 52 per cent 16–25-year-olds – equivalent to more than 4.2 million – are interested in a career in news and/or sport media. Yet, many face significant barriers. Recent research commissioned by Sky and The […]

March 4, 2025

Little Dot Sport, WPLL extend social media partnership

Content studio and digital media network, Little Dot Studios – an All3Media company – has announced the renewal of its social media partnership with Women’s Professional Leagues Limited (WPLL), under its sports-specialist label, Little Dot Sport. The two-year extension will continue to drive the growth of women’s football fandom and engagement across all digital platforms. […]

February 20, 2025

Noah Media launches Branded Entertainment division

Noah Media Group, the producers behind Netflix’s 14 Peaks: Nothing is Impossible and the recent RTS-winning and BAFTA & Grierson nominated Hatton for Sky, has launched its new branded division which will focus on producing content for brands. Sarah O’Kane has been appointed to the newly created position of Executive Producer & Creative Director – […]

December 18, 2024

Women’s sport pays off for advertisers

GroupM, the WPP buying agency, says it has “exceeded” its goal to double the annual media spend on women’s sports programming. It had announced its intention to double its spend in the area earlier this year, in connection to the NCAA women’s college basketball tournament, which drew record-breaking ratings. Now it says it past that […]

October 29, 2024

Report: Australian SVoDs spend big on sport

With a variety of local streaming services owning exclusive sports rights and several international streamers investing in the genre, Australian SVoD spending on sports is uncharacteristically high. A report from Ampere Analysis explores why the country’s broadcasting landscape is unique. Key report facts: In 2023, Australia-based SVoDs dedicated 21 per cent of their overall content […]

September 30, 2024