Mike Shaw, Director, EMEA Ad Sales at Roku, and Richard Halton, Managing Director at Roku UK, have shared their TV advertising industry predictions for 2026. The pair foresee more thoughtful personalisation, Connected TV (CTV) evolving into a true commerce engine, and a more transparent and accountable advertising ecosystem. “In 2026, success in the broadcast and […]
TelevisaUnivision and Roku are launching an advertising solution that delivers precision and scale with US Hispanic audiences across CTV in a single pathway. A Hispanic audience segment is delivered across all content endpoints with precise targeting and measurement that maximises performance through the Roku Data Cloud and TelevisaUnivision’s Household Graph— which covers nearly 100% of […]
NextTrip, a technology-forward travel and media company defining the intersection of Media and Travel, has announced the completion and launch of JOURNY’s new apps for Apple iOS, Roku, and Android, making JOURNY’s expanding library of licensed and original travel content accessible across major connected devices and mobile platforms. This milestone follows JOURNY’s recent VoD platform […]
Research from Omdia presented by Omdia Head of M&E Maria Rua Aguete at Content London reveals that Spain is now Europe’s leading free ad supported streaming TV (FAST) market, with 35 per cent of online adults watching FAST services each month. This places Spain ahead of the UK (26 per cent), Germany (25 per cent) and […]
The global market for digital media streamers is entering a new stage of maturity, with shipments forecast to decline 4.8 per cent in 2025, to achieve 59 million units, according to Futuresource Consulting’s Media Streamer Market Outlook report – which also reveals pricing resilience as devices move upmarket. “Streaming has marched beyond mere content delivery,” […]
Roku City will get a Wicked-ly enchanted new look when Universal Pictures paints the iconic cityscape green and pink, in celebration of the November 21st cinematic release of sequel movie Wicked: For Good. For the first time ever, this Roku City takeover will span the globe, across the UK, Canada, Mexico, Brazil and the US, […]
Haystack News, the US news streaming service, is extending its presence on Roku with the addition of a dedicated Haystack News button on millions of remote controls, including the Roku Voice Remote Pro. The Haystack News button gives Roku customers one-click access to the Haystack News platform, a top news discovery app on Roku, which […]
Roku has unveiled the Roku Ads API, a fully open, self-serve developer platform for connected TV (CTV) advertising. The Roku Ads API gives developers direct access to Roku’s first-party ad capabilities, enabling them to build new and more integrated performance solutions that help advertisers launch, optimise and measure campaigns. The Roku Ads API allows developers […]
Roku, the streaming specialist, has reported that Q3 net revenue stood $1.21 billion (€1.05bn), up 14 per cent year over year (YoY). Platform revenue was $1.06 billion, up 17 per cent YoY and attributed to strength in video advertising and streaming services distribution activities; gross profit was $525 million, up 9 per cent YoY. Total […]
To mark the launch of Roku’s Stream & Scream Collection, presented by The Hershey Company favorites Reese’s and Kit Kat, Roku has shared data on Halloween viewing across the US. Sinners, the recent box office sensation that is back in IMAX cinemas for Halloween, is currently the most-searched title this Halloween season across eight US […]