Roku has revealed TV viewing data that uncovers what 2024 looked like on its streaming platform in the US. Season 5 of Yellowstone, which streams on Paramount+, marked the top trending TV moment of the year – with searches for the show grew 1,200 per cent between October and November 2024. Further highlights include: The […]
Roku, the leading TV streaming platform in the US, has expanded its programmatic partnership to make Roku content, including The Roku Channel, available to FreeWheel demand partners through Roku Exchange. For the first time under the partnership, a new, standard protocol will enable real-time bidding among programmatic platforms, offering advertisers a premium CTV supply marketplace where […]
Roku has partnered with Spaceback, a specialist in social CTV ad creative, to offer free use of Spaceback’s platform to advertisers running campaigns through Roku Ads Manager. This collaboration empowers brands to take videos from social platforms such as Instagram, TikTok, Facebook, X, and Pinterest and transform them into premium TV ads on the big […]
Time spent watching TV in the US during November reached a nine-month high, according to Nielsen’s The Gauge report, as viewing levels increased 5 per cent compared to October to record the largest monthly viewing total since February. TV viewership in the November interval was impacted primarily by sports, the presidential election and live streaming, […]
Action aficionados and fans of rapper, actor, and entrepreneur Curtis ’50 Cent’ Jackson and his G-Unit Film & Television can wtach new FAST channel curated by the icon himself. Roku is partnering with Jackson and Lionsgate to debut 50 Cent Action Channel in the US on December 10th on The Roku Channel. 50 Cent Action […]
Speaking at Content London, Graham Haigh, EVP Digital, Global Partnerships and COO of upcoming new label Zoo 55, announced that ITV Studios will launch The Graham Norton Show Channel on the Roku Channel in the US and Canada, along with three further new FAST channels. The Graham Norton Show channel – featuring running episodes of […]
Montenegro’s public broadcaster, RTCG, has launched its free streaming platform, MNE Play, offering live and on-demand access to its TV and radio programming worldwide. The platform offers a seven-day rewind function, classic series, films and documentaries. It also features advanced search, personalised content, multiple language options, and messaging. MNE Play is initially available on web, […]
FreeCast has launched its app on Roku in the US. The FreeCast app will bring the company’s lineup of over 500 free streaming channels, as well as the company’s paid Value Channels package, to Roku’s platform. A forthcoming update will add additional features, including the company’s VoD library of over 500,000 movies and TV episodes, […]
Roku, the TV streaming platform, and BET+, the streaming service dedicated to Black content, have announced the launch of BET+ Essential on The Roku Channel in the US. BET+ Essential provides Roku viewers access to the entire BET+ content library with minimal ads at $5.99 per month, compared with the existing, ad-free premium subscription option […]
Adsmovil, a digital-first Hispanic media company, has announced the launch of two free ad-supported television (FAST) channels – Romance and Suspenso. Both channels are now available in Spanish on Roku, Fire TV, Android, IOS, and Apple TV. The channels’ programming is also available in English and Spanish via Nuestra.TV’s AVoD platform. Romance presents a collection of […]