Advanced Television

paramount

Research: SVoD catalogues upping sports content

Analysis from Gracenote, the content intelligence business unit of Nielsen, shows that sports has quickly become a foundational part of the SVoD content mix and now makes up 5 per cent of overall programming on leading services. HBO Max currently offers the most sports content among major global streamers tracked by the Gracenote Data Hub, […]

May 21, 2026

Data: Over 70% of UK homes had SVoD access in Q1 2026

Barb, the industry’s standard for understanding what people watch, has released data from its Establishment Survey showing that 20.8 million UK homes (70.3 per cent) had access to a subscription video-on-demand (SVoD) service in Q1 2026. This is slightly up from 20.6 million UK homes in Q4 2025. Netflix continued to lead the market in […]

May 21, 2026

Survey: Bundling delivering much needed simplicity to consumers

Bundling has become more valuable than ever as consumers feel the pressure from rising streaming costs, with many premium plans now exceeding $20 per month in the US. In response, cable and satellite providers are now offering ‘skinny bundles’ that package streaming services and broadband at lower prices. As further industry consolidation continues to reshape […]

May 20, 2026

US TV giants form cross-publisher initiative with OpenAP

A+E Global Media, AMC Global Media, Fox, Hallmark Media, NBCUniversal, Paramount, Scripps Networks, TelevisaUnivision and Warner Bros Discovery (WBD), in partnership with OpenAP, have announced an industry initiative that aims to help advertisers and agencies move beyond fragmented, manual audience buying by introducing a single, standardised way to connect first-party outcome data to campaign exposure […]

May 13, 2026

WBD Q1 revenue flat, but takes $2.9bn hit on Netflix fee

Warner Bros Discovery (WBD) has reported its Q1 2026 revenues to March 31st – perhaps the last time the organisation reports results as a lone entity ahead of its Paramount Skydance merger. Total revenues were $8.9 billion (€7.5bn), a 3 per cent ex-FX decrease from the prior year quarter, in line with expectations. “Distribution revenues […]

May 7, 2026

Geordie Shore returning to Paramount+

Paramount+ has announced that hit reality show Geordie Shore will return for a brand‑new season. Set to stream globally on Paramount+ in 2027, the new season will see the Geordies say bonjour to an unforgettable road trip across France, as well as celebrating major life milestones including the births of Holly, Sophie and Kyle’s babies. […]

May 7, 2026

Research: Paramount/WBD would reach 57% of US broadband homes

Parks Associates’ latest streaming video research highlights that Paramount’s acquisition of Warner Bros Discovery (WBD) would extend the combined company’s reach to 57 per cent of all US internet households. This deal would put it on par with the four streaming giants (Netflix, Google, Prime Video and Disney) which each reach nearly 60 per cent […]

May 5, 2026

Survey: Just 24% pay attention to streaming ads

To find out how users feel about commercials on streaming services, All About Cookies surveyed 1,000 US users, asking whether they pay for ad-free accounts, what they do when ads come on, and more. Key findings include: The majority of Netflix subscribers pay for ad-free accounts (52 per cent) in the US, the only major […]

May 5, 2026

Paramount+ nears 80m subs; integrating Pluto TV

Paramount Skydance’s pre-tax earnings rose in Q1 2026 as streamlined operations and ‌improved results in its streaming and studios businesses helped offset declines in television. The results are the first since the media giant agreed a $110 billion (€94bn) deal to acquire Warner Bros Discovery (WBD). Q1 adjusted earnings before interest, taxes, depreciation, and amortisation […]

May 5, 2026

Subs sue to block Paramount / WBD

A group of Paramount+ subscribers have launched a federal antitrust challenge against the acquisition. The lawsuit, filed in San Francisco, seeks to halt Paramount Skydance’s planned $110 billion purchase of Warner Bros Discovery (WBD), on the grounds that the combination would severely damage competition across several key entertainment sectors and ultimately harm US consumers. Paramount […]

May 1, 2026