Advanced Television

paramount

Paramount+ orders Treasure Island series

Paramount+ UK & Ireland and MGM+ has announced the commission of new original UK adventure series Treasure Island. The six-part drama will bring new life and a star cast to Robert Louis Stevenson’s celebrated 18th century epic, with David Oyelowo (Selma, Silo) starring as Long John Silver, Hayley Atwell (Agent Carter, Mission: Impossible) as Bess Hawkins, […]

March 3, 2026By Nik Roseveare

Paramount, WBD confirm merger deal

Paramount Skydance and Warner Bross Discovery (WBD) have now entered into a definitive merger agreement under which Paramount will acquire WBD, after Netflix walked away from the table. Under the terms of the agreement, Paramount will pay $31 per share in cash for all outstanding shares of WBD. The transaction has been unanimously approved by […]

February 28, 2026

Paramount throws kitchen sink

Congratulations(!!???) to Paramount shareholders – you have won the battle for Warner Bros Discovery (WBD). Your board has done it by throwing the kitchen sink at its target – that’s a sink with a super clever three way tap and a massive waste disposal unit. You have to read the terms they have offered more […]

February 27, 2026

Paramount+ hits 79m subs

Paramount Skydance has reported a wider net loss of $573 million in Q4 2025, and that it increased revenue by 2 per cent to $8.15 billion (€6.91bn). The entertainment giant, which is embroiled in a bidding battle with Netflix for ownership of Warner Bros Discovery (WBD), saw improvements in its streaming business offset by continued […]

February 26, 2026

JD Williams sponsors 5 drama strand

5 has announced a partnership with JD Williams, which will see the inclusive fashion and homeware retailer become the official sponsor of the ‘Unmissable Drama’ strand on 5 across linear and streaming, in a deal negotiated by independent media agency the7stars.  The sponsorship, which will run from March 1st through to December 31st 2026, will […]

February 26, 2026

WBD warms to Paramount offer

Warner Bros Discovery (WBD) has announced that its Board of Directors has determined that the revised proposal from Paramount Skydance Corporation “could reasonably be expected to lead to a ‘Company Superior Proposal’ as defined in WBD’s merger agreement with Netflix”. The revised proposal includes an increased purchase price of $31 per WBD share in cash […]

February 25, 2026

Paramount revises offer for WBD

Warner Bros Discovery (WBD) has confirmed that it has received a revised proposal from Paramount Skydance to acquire all of the outstanding shares of WBD common stock. The Board issued the following statement: “Following engagement with PSKY during the seven-day limited waiver period, we received a revised PSKY proposal to acquire WBD, which we are […]

February 24, 2026By Nik Roseveare

Cameron backs Paramount in WBD acquisition

In a letter to US Senator Mike Lee – who chairs the Senate subcommittee on antitrust, competitive policy and consumer rights – Hollywood director James Cameron has argued that allowing Netflix to purchase the Warner Bros Discovery (WBD) studio will be “disastrous” for cinemas and weaken an essential element in the Hollywood chain that will […]

February 20, 2026

TheViewPoint rebrands to Upstream

Infra.tv, a TV advertising technology company, has announced the rebranding of its subsidiary TheViewPoint as Upstream, marking a strategic shift from legacy SSP technology to innovative direct sales automation solutions for CTV publishers. Upstream joins its sister companies, Tatari and Vault, in the shared mission of modernizing infrastructure for TV Advertising. TheViewPoint was acquired by […]

February 20, 2026

Gracenote: Sports content on SVoDs up 52% YoY

Gracenote, the content data business unit of Nielsen, has found that the total catalogue growth of Prime Video, Apple TV, Disney+, Netflix and Paramount+ increased by 20 per cent year-on-year (YoY). Of significance is sports programme offerings in 2025 across the top five SVoD services increased by 52 per cent. This sharp increase, identified in […]

February 19, 2026By Nik Roseveare