At its 2026 IAB NewFronts presentation, LG Ad Solutions introduced Own the Outcome, a new framework designed to bring greater accountability to CTV performance. As streaming has evolved into a significant line item in media investment, advertisers are increasingly focused not just on performance claims, but on how results are defined, measured and validated. Own the […]
LG has joined the likes of Sony and TCL in exiting the 8K TV market. Sony, to its credit, pushed 8K programming and television technology as hard as it could. From sponsoring and backing 4K and then 8K technologies at the MIP and MIPCOM programming markets, the Japanese technology giant echoed the NHK public broadcaster […]
The Board of Directors of ATSC, the Broadcast Standards Association, has elected its 2026 Chair and Vice Chairs, welcomed new directors and appointed 2026 officers. At the Board’s January meeting, John I. Taylor of LG Electronics USA (pictured) was re-elected Chairman, while representatives of two ATSC founding member organisations – Lynn Claudy of the National […]
South Korea based tech giant LG Electronics has announced its financial results for the full year and fourth quarter of 2025, reporting consolidated revenue of KRW 89.2 trillion and operating profit of KRW 2.48 trillion. LG recorded its highest annual revenue for the second consecutive year. Despite US tariff-related cost pressures, Home Appliance Solutions delivered […]
South Korean technology company LG Display has shifted at long last to a surplus in annual operating profit for the first time in four years. The Korean display industry, which was pushed to the brink by China’s low-cost product offensive, has reportedly begun to rebound through structural improvements. LG Display has announced that it recorded […]
InterDigital, the mobile, video and AI technology research and development company, has signed a new patent licence agreement with LG Electronics. The agreement licenses LG’s digital TVs and computer display monitors under InterDigital’s joint licensing programme with Sony and includes licences to technologies including ATSC 3.0, Wi-Fi and video codecs. “In a video-first world, our […]
wedotv, the free ad-supported streaming network, has expanded its distribution partnership with the LG Channels Smart TV streaming platform to include distribution in the MENA region, Asia and Latin America. In the United Arab Emirates (UAE), LG Channels MENA has launched the FAST channels wedotv BIG stories and wedotv sports, as well as two channels […]
DirecTV and LG Electronics have announced the launch of the DirecTV app on LG Smart TVs in the US (on models from 2021 and newer, running on webOS 6.0 or higher). The DirecTV app brings choice and control to LG customers, offering DirecTV’s full suite of entertainment options, including Genre Packs, FAST channels and all-in […]
Taboola has announced a partnership with LG Ad Solutions to offer Performance Enhancer, a solution that seeks to connect the gap between premium TV exposure and measurable digital outcomes. Performance Enhancer provides an end-to-end performance based solution across CTV and all other digital channels, globally. “This partnership creates a more connected and measurable ecosystem for […]
LG Electronics has unveiled an upgrade to its LG Channels FAST service. The update introduces a new logo and an enhanced user interface (UI) designed to deliver “a more intuitive and seamless viewing experience”. With advanced content recommendations, LG Channels now makes it even easier for viewers to discover and watch content. Since its 2015 […]