Documentary filmmaker and writer, Oobah Butler, is returning to Channel 4 with two new documentaries: How I Made a Million in 90 Days and How to Trick Your Way onto the Property Ladder. Both documentaries, produced by Expectation, follow Butler’s characteristic maverick approach to real issues affecting young people today. How I Made a Million in […]

Channel 4, ITV and Sky, in collaboration with Comcast Advertising, have announced their intent to launch an advertising marketplace, that will allow access to a premium on demand and streaming inventory through a single campaign for the first time. Designed to super charge the breadth of brands advertising on TV, the move will will bring […]

The British Army will sponsor Channel 4’s coverage of the UEFA European Under-21 Championship 2025 which kicks off on June 11th. Running until the final on June 28th, the British Army will sponsor at least eight live games across linear and streaming on Channel 4 and 12 Group Stage games on 4Seven, as well as […]

A new equity-focused initiative, The Plug, has officially launched in partnership with Channel 4. The Plug is a networking group open to all ethnically diverse members of the creative, digital media and television industries. The network will provide mentoring sessions, networking events, and masterclass webinars with high-profile diverse leaders within the industry, platforming diverse thought […]

Adform, the media buying platform, has announced a partnership with Channel 4 to enhance programmatic access to Channel 4’s Broadcaster Video On Demand (BVoD) inventory. This empowers advertisers to deliver high-quality, data-driven video campaigns with greater transparency and control. As advertisers increasingly require accountable reporting and flexibility to optimise omnichannel performance, Channel 4 says it […]

Channel 4 has published its Annual Report for 2024, demonstrating “digital growth, creative impact and financial resilience” as the channel delivers its Fast Forward strategy. 2024 marked the final full year under CEO Alex Mahon, who has led the broadcaster through a major transformation to become the UK’s first public service streamer. Mahon, CEO, commented: […]

Channel 4 has set out a twin-track approach to invest in Intellectual Property (IP) ownership, incorporating a phased move into in-house production and the launch of a new Creative Investment Fund, built on the existing Indie Growth Fund. This new move is accompanied by Channel 4 committing to an increased indie quota from 25 per […]

Channel 4 has announced a move to become the first UK broadcaster to bring video programming to Spotify, with content becoming available to audiences starting later this week. Programming from Channel 4.0, its digital-first platform, will be made available to all Spotify users on mobile and desktop apps. Channel 4.0’s programming, serving 13–24-year-olds with content […]

The Football Association has agreed the first-ever stand-alone broadcast deal for the Adobe Women’s FA Cup with the competition airing on TNT Sports and Channel 4 in the United Kingdom and Republic of Ireland from the 2025/26 season. The three-season deal will deliver a significant uplift in the number of matches that are broadcast live […]

The BAFTA Television Awards celebrated the best in British TV on May 11th – and free TV stole the show, taking home the vast majority of awards. BBC, ITV and Channel 4 dominated, with over 85 per cent of this year’s winning shows originally broadcast on their channels – and now streaming for free, no […]