Mediaset España and Prime Video have reached an agreement to add Mediaset’s OTT platform, Mitele Plus, to the Prime Video service in Spain as an additional suscription. Mitele Plus is now available within Prime Video at €7.99 a month with a promotional seven days free trial. Prime customers who subscribe to Mitele Plus will have […]
Ofcom has set out the principles and methods it intends to follow when preparing its recommendations to the Secretary of State on designating connected TV platforms, as part of its work to implement the Media Act 2024. The UK media regulator says it is critical that viewers can easily find and discover the diverse range […]
Innovid, the independent software platform for the creation, delivery, measurement and optimisation of advertising, has announced the release of its annual CTV Advertising Insights Report. Based on billions of video ad impressions served by Innovid in 2024, the report offers a look at the current state – and future trajectory – of CTV advertising. As […]
As audiences are becoming more comfortable watching sports on streaming platforms, programmers are enthusiastic about using AI to streamline content creation and distribution, reports Hub Research. However, when it comes to live games, sports fans are protective of their viewing experience. Plenty of ideas have looked promising on paper – the FoxTrax hockey puck, ESPN’s […]
Viaplay Group and Finnish telco Elisa have extended their long-term partnership through a new, multi-year distribution agreement. The renewed deal secures continued access for Elisa customers to Viaplay’s sports, films and series offerings via the Viaplay streaming service and Viaplay Group’s TV channels. The agreement marks the next step in an evolving relationship. For many […]
The HbbTV Association, a global initiative dedicated to providing open standards for the delivery of advanced interactive TV services through broadcast and broadband networks, has announced the release of version 2025-1 of the HbbTV Conformance Test Suite. The latest update further strengthens the Test Suite’s position as an essential resource for manufacturers, ensuring compliance of […]
Digital i, the TV analytics firm, has released its latest Trend Report looking at evolving streamer strategies. The report offers global consumer insights related to the evolving ad-supported space in Premium SVoD, Netflix’s live programming initiative, and the role that YouTube is playing in the new streaming landscape. Ad-supported on Premium SVoD According to viewing […]
Whale TV, the independent TV operating system maker, has announced the next step in its partnership with TPV to launch Whale TV models to Asia. As part of the deal, TPV will also join the Whale Profit Sharing Programme, which allows TV brands to share in the monetisation revenue generated by Whale TV on devices. […]
Everyone TV – the organisation leading the evolution of free TV in the UK – has confirmed that a collection of streamed channels are coming to Freely, the live and on demand streaming platform backed by the PSBs BBC, ITV, Channel 4 and 5. As audiences increasingly choose to stream live TV, Freely says that […]
Sofia Digital, a provider of interactive TV solutions, has announces its collaboration with Intelsat in launching the VideoNow Live TV and Electronic Programme Guide (EPG) Android TV application for Intelsat’s Galaxy 19 neighbourhood. The project integrates a modern EPG solution with advanced audience measurement capabilities, enabling ad monetisation for free-to-air (FTA) satellite television. The service […]