Samsung Electronics has announced a collaboration with iconic British design house Liberty, bringing a curated collection of the brand’s most celebrated designs to Samsung Art Store. With this partnership, Samsung Art TV users around the world can now display 20 new designs from Liberty’s archive of art and patterns in their own homes. The collaboration […]

Everyone TV – the organisation leading the evolution of free TV in the UK – is expanding into streaming devices. Freely, the free streaming platform backed by the BBC, ITV, Channel 4 and 5, will launch on Netgem devices later in 2025, giving audiences the freedom to ‘plug-in and stream’ live and on demand TV […]

UK consumers are increasingly opting for ad-supported streaming services over ad-free subscription-based services, according to research from Teads UK. The new UK CTV Pulse 2025 reveals that 42 per cent of viewers choose to watch via AVoD (ad-supported VoD) services, a 7 per cent year-on-year increase. This is ahead of both BVoD (broadcaster VoD) services […]

Magnite, an independent sell-side advertising company, has announced a strategic partnership with dentsu in EMEA to accelerate innovation and performance across the media supply chain. Dentsu is tapping into Magnite’s built-for-video tools and technology to power dentsu Total TV and support its ambition to lead in the ‘Algorithmic Era’ of advertising, where interoperability, automation and […]

The global entertainment & media (E&M) industry edged towards $3 trillion (€2.55tn) in revenue in 2024 and is forecast to hit $3.5 trillion in 2029 as advertising spend surges across platforms, according to PwC’s Annual Global Entertainment & Media Outlook 2025-29. The E&M industry is projected to grow at a compound annual growth rate (CAGR) […]

UK broadcast regulator Ofcom is consulting on its provisional view of the television selection services (TSS) it proposes should be designated under the Media Act 2024. According to Ofcom, it is critical that viewers can easily find and discover the diverse range of high-quality content public service broadcasters (PSBs) offer for UK audiences, including trusted […]

DoubleVerify (DV), the software platform to verify media quality, optimise ad performance, and prove campaign outcomes, has released its 2025 Global Insights: EMEA Report, spotlighting key advertising trends and media quality benchmarks. The report draws on over one trillion impressions across desktop, mobile and CTV environments, as well as survey responses from marketers and consumers globally. This […]

Innovid, the independent software platform for the creation, delivery, measurement, and optimisation of advertising, now supports LinkedIn Connected TV Ads as a LinkedIn Marketing Partner for Campaign Management and Reporting & ROI. With this integration, advertisers can now activate LinkedIn’s CTV campaigns directly within Innovid’s Social Ads Manager—bringing professional-grade video advertising to the largest screen […]

Mediaocean, a partner for omnichannel advertising, has released findings from its 2025 H2 Market Report, offering insights into the most pressing trends shaping advertising in the second half of the year. Drawing from a global survey of hundreds of marketing professionals, the report reveals a clear shift from experimentation to execution, with CTV, AI, and […]

Cadent, the predictive advertising company, has published findings from a study, Cadent Pharma Advertising Trends, fielded with The Harris Poll. The findings reveal that while doctors and healthcare providers remain the primary source for respondents to learn about new medications (68 per cent), TV and connected TV (CTV) ads are gaining traction, at 62 per […]