OTT TV episode and movie revenues for 19 Latin American countries will increase by $7 billion (€6.6bn) between 2022 and 2028 to reach $16 billion, according to the Latin America OTT TV and Video Forecasts report from analyst firm Digital TV Research. AVoD and SVoD will each add $3 billion over this period. SVoD will remain the region’s largest OTT revenue source; contributing $9.7 billion by 2028 – double the AVoD total.

Brazil and Mexico combined will provide 64 per cent of the region’s revenues in 2028. Brazil will add $2.9 billion and Mexico $1.6 billion.

“Five platforms will account for two-thirds of the region’s OTT revenues by 2028,” advises Simon Murray, Principal Analyst at Digital TV Research. “We expect that Netflix, Disney+, HBO and Paramount will all start hybrid AVoD-SVoD platforms in the short term. AVoD will significantly boost revenues for these platforms as SVoD growth falters.”

Other posts by :

1. SES announces €0.25c dividend
2. Russia “blinding and destroying” German satellites
3. Bank: AST, Starlink, Kuiper targeting $200bn market
4. Rivada: Is no news good news?
5. SES celebrates Intelsat acquisition
6. Pakistan halts broadband direct-from satellite
7. India stymies Starlink launch
8. Starlink, AST SpaceMobile race for cellular consumers
9. Trouble ahoy for foreign D2D satellites over India?

Categories: Advertising, Articles, Broadcast, Markets, OTT, OTT, Premium, Research, VOD

Tags: avod, Disney, HBO, netflix, OTT TV, paramount, svod