Advanced Television

Prime Video

Italy: SVoD subs increase, but viewing declines

SVoD platforms in Italy saw 15.5 million unique users in December 2024, a rise of 453,000 from December 2023, according to data from the Communications Authority (AgCom). Netflix, however, experienced a 5.6 per cent decline in average unique users in 2024, down to 8.2 million. Prime Video, Disney+ and Now (Sky) all saw growth, reaching […]

May 20, 2025From Branislav Pekic in Rome

Survey: Streaming bundles winning US consumers

New streaming bundles launched in the US over the past year by both distributors and streamers are generating strong returns in 2025. These bundles feature cable TV packages that include Disney+ and Max, and opportunities to buy competing streaming services directly in new bundles (eg Disney+, Hulu, Max bundle with ads for $16.99). As consumers […]

May 20, 2025

Prime Video announces Jesy Nelson docuseries

Prime Video will launch a six-part docuseries following Jesy Nelson as she embarks on motherhood. With her life in the public eye for over a decade as a member of the global pop phenomenon Little Mix, Nelson has experienced the highest of highs and the lowest of lows. Now, she’s ready to share her truth […]

May 20, 2025

Research: Over 23m SVoD subs in Nordics

The Nordic countries added approximately 3.7 million paid subscriptions during the last 12 months, reaching a total of over 23 million, according to data from Mediavision. Sweden leads the Nordic market, both in size and growth. Over the past year alone, more than 2 million new paid subscriptions have been added in Sweden, accounting for […]

May 19, 2025

Data: Netflix adds most new paying subs in Q1

Research from Kantar, the marketing data and analytics company, reveals that Netflix’s content-led surge, DAZN’s strong subscriber growth, and the rise of ad-supported and bundled offerings are influencing global streaming performance in Q1 2025. Netflix achieved its strongest start to a year since before the pandemic, with standout titles including Squid Game (the most enjoyed […]

May 13, 2025

NBA on Prime tips-off in India this October

Prime Video has revealed the official logo for its coverage of the NBA on Prime, which begins in October 2025 as part of a landmark 11-year global media rights agreement. This deal marks a significant expansion of Prime Video’s live sports offering, with NBA joining New Zealand Cricket in India at no additional cost to […]

May 13, 2025

AVIA: India revolutionising content for entertainment industry

The Future of Video India 2025 conference, held at the Trident Hotel Bandra Kurla, and part of the inaugural World Audio Visual & Entertainment Summit (WAVES), brought together over 120 industry leaders, innovators and policymakers to discuss the transformative trends shaping India’s media and entertainment landscape. The event, organised by the Asia Video Industry Association […]

May 8, 2025

Study: 13% Brits spend 60 days a year watching streaming services

Over one in ten Brits (13 per cent) now spend the equivalent of 60 full days a year watching content on streaming services like Netflix, Disney+, and Prime Video, clocking up more than 1,460 hours of watchtime per year. The data, released by subscription bundling platform Bango, is based on insights from 40,000 UK consumers, […]

May 7, 2025

Prime Video’s Culpa Nuestra trailer sets viewing record

Ahead of its premiere on Prime Video this October, Culpa Nuestra has become the most-watched trailer ever of any original streaming feature film, with more than 163 million views (based on one-week global video views figures across all social platforms, compared to any other streaming service films). The Idea of You (Prime Video) and Heart of […]

May 7, 2025

Prime Video Head: “We believe in the theatrical window”

In a fireside conversation at AVIA’s Future of Video India conference, part of the inaugural World Audio Visual & Entertainment Summit (WAVES), Kelly Day, Head of International & Vice President, Prime Video, and Gaurav Gandhi, Vice President, Asia Pacific & MENA, Prime Video, discussed Prime Video’s growth strategy, with a particular focus on India. Day […]

May 6, 2025