Harmonic has announced that Orbit Showtime Network (OSN), an entertainment network in the Middle East and North Africa (MENA), has partnered with Harmonic to monetise its video streaming channels. Harmonic’s VOS360 Ad SaaS enables OSN to deliver personalizsd ads at scale, elevating the network’s revenue and ensuring an outstanding viewing experience for audiences across the […]
OSN, an entertainment provider in the MENA region, has announced a partnership with advertising technology player The Trade Desk. This strategic collaboration makes The Trade Desk the first demand-side platform (DSP) to offer advertisers direct access to OSNtv’s programmatic video inventory. Advertisers can now reach audiences at scale across OSN’s library of arabic and international […]
The CEO of Dubai-based pay-TV operator OSN has stepped down after three years in the job. Joe Kawkabani said it was time to move on to the next challenge. He joined OSN in April 2022. Earlier this year, Warner Bros Discovery made a strategic $57 million (€39.1m) minority investment in OSN Streaming, signalling a strong […]
OSN, the network for premium entertainment in the MENA region, announced that it has selected Magnite, the independent sell-side advertising company, to power its Advanced TV, addressable advertising across OSN’s STB linear broadcast and VoD inventory for the first time. The Magnite SpringServe video platform’s ad server will manage the delivery of this high-value advertising […]
Warner Bros Discovery (WBD) has announced a “strategic minority investment” in Dubai’s OSN Streaming, a subsidiary of OSN Group. The transaction – reportedly valued at $57 million (€52.6m) for a 30 per cent stake – will be completed in stages and is subject to customary conditions, including regulatory approvals. OSN has continued to evolve its […]
Video software provider, Synamedia, and OSN Group, ab entertainment network in the MENA region, have announced the launch of an advanced Connected TV (CTV) advertising proposition, powered by Synamedia Iris, enabling targeted advertising across linear broadcast channels. With ad-skipping restrictions and fewer ads than other CTV platforms, OSN ensures a higher share of voice (SOV) […]
Antipiracy coalition the Alliance for Creativity and Entertainment (ACE) has secured a major victory in its fight against content piracy in the Middle East-North Africa (MENA) region with the shutdown of Cima4U, an illegal streaming service based in Giza, Egypt. Cima4U operated 498 domains that enabled users to stream online content illegally. Through its various […]
There will be 28 million SVoD subscriptions across 13 Arabic countries by 2029, up from 15 million in 2023, according to the Middle East and North Africa OTT TV and Video Forecasts report from analyst firm Digital TV Research. Netflix will still lead the market, but local players will provide a strong challenge. “As some […]
Irdeto, a specialist in digital platform cybersecurity, and Middle East entertainment network, OSN, habe signed a new contract for Irdeto to provide its App Watch, anti-piracy services, app management and data analytics to the Dubai-based entertainment provider. Irdeto App Watch is a solution that ensures the integrity of the apps running on OSN’s Android TV […]
Anti-piracy coalition the Alliance for Creativity and Entertainment (ACE), is claiming a landmark victory for content creators after working with Egyptian authorities to shut down the largest piracy ring in the Middle East-North Africa (MENA) region. Operating since at least 2015, the Shahed4U ring was based in Alexandria and Cairo, Egypt. More than 25 per […]