See Red Riding Hood as a dystopian, trekking through neon-lit streets with biometric monitoring rather than a basket. Or a glass slipper containing microchips, only fitting the girl who is capable of out-coding the monarchy. These are not your fairy tales—they’re wired myths filled with chrome, circuits, and resistance. Cyberpunk fairytales isn’t just about turning […]
Technical skills and high fees were used for gatekeeping design. Today, anyone who has a browser and a vision can have creative power. You no longer have to depend on professionals to come up with marketing ideas that need to be brought to life. The way posters have been made has changed thanks to AI: […]
Law&Crime, the legal and true crime media company, will release AI-generated recreations of the federal trial of Sean ‘Diddy’ Combs, offering comprehensive media coverage of the high-profile case. With cameras prohibited in all federal trials, beginning with opening statements on May 12th, Law&Crime will release visual representations of the trial proceedings using actual court transcripts. These […]
As measurement continues to evolve, WARC, the specialist in marketing effectiveness, has released The Future of Measurement 2025, a report that explores the emerging trends in media and creative measurement. It focuses on three key areas: the growth of marketing experiments, the price measurement gap, and the rise of AI-powered creative testing. Paul Stringer, Managing […]
PubMatic, a specialist in digital advertising technology, has announced the launch of its upgraded solution suite for buyers, powered by generative AI. PubMatic’s buyer platform streamlines every stage of the media buying process – from audience and inventory discovery and forecasting to curation, activation, and performance optimisation. It is the only solution with direct access […]
StackAdapt, the technology company in advertising and marketing, has announced the launch of its new email marketing and Data Hub solutions. This expansion helps marketers bridge the gap between adtech and martech—increasing efficiency, streamlining workflows, and bringing data, messaging, and media together in one connected strategy. StackAdapt is the first programmatic advertising platform to natively […]
Thousands of public and private news media around the world have joined an initiative by the European Broadcasting Union and WAN-IFRA calling on AI developers to help ensure that Artificial Intelligence is safe, reliable and beneficial for the news ecosystem and the public. The initiative – News Integrity in the Age of AI – proposes […]
Telenor Group has reported that it increased Q1 revenues “during a quarter of global economic instability due to fast-changing tariffs and geopolitical turmoil”. This unpredictability has also created new business opportunities for the Nordics telco. First quarter highlights include: Service revenues of NOK 16.1 billion (€1.3bn) Adjusted EBITDA of NOK 8.6 billion Free cash flow […]
Cosmonova Broadcast is integrating an AI voice translation module. This new feature will enable clients to localise content quickly on a global scale. The AI Dubbing technology, powered by artificial intelligence, will deliver high-accuracy multilingual translations with natural-sounding voices that preserve the characteristics of the original speaker. This versatility makes it suitable for both live […]
UK commercial PSB Channel 4 has published its principles as how it sees, and plans to use Artificial Intelligence (AI) in its future activities. Outlining its mission statement regarding AI usage, the broadcaster said: “At Channel 4, we believe AI is here to support human creativity, not replace it. So we’re not handing the keys […]