Advanced Television

AI

Harmonic amplifies video streaming and broadcast monetisation with VOS360 ad enhancements

Harmonic has announced enhanced capabilities for its VOS360 Ad SaaS solution that empower streamers, content providers and broadcasters to boost advertising revenue while elevating the viewer experience. The latest enhancements introduce AI-powered contextual ad triggering for advanced in-stream ad formats, new monetisation workflows that enable programmatic advertising for traditional linear broadcasters and SDKs for widely […]

August 19, 2025

Global TV without subtitles: How audio translators are powering multilingual streaming

In a time of unprecedented connectivity, the barriers between cultures have never been more permeable. The streaming explosion worldwide has spawned an insatiable hunger for content that knows no borders. What was once a specialised pursuit among film aficionados has become a mass entertainment activity. The stumbling block has always been the language barrier. Subtitles, […]

August 18, 2025

India: OTTplay collborates with Amazon Prime

OTTplay Premium, India’s AI-powered OTT aggregator, has partnered with Amazon Prime to offer Prime Lite benefits to its customers. Amazon Prime Lite subscriptions will be available through OTTplay in two ways – through bundled offerings with OTTplay’s partner Internet Service Providers (ISPs) such as NetPlus, KCCL, NXT, Railtel, and more, making it even easier for […]

August 18, 2025

Research: Fantasy Football players turning to AI

As the Premier League returns, Virgin Media O2 has released research which reveals that two thirds (66 per cent) of Fantasy Football players will be turning to AI to gain an advantage this season. Younger fantasy football managers are set to embrace AI the most, with 79 per cent of those aged 25 to 34 […]

August 15, 2025

Report: GenAI market surpassed $130bn in 2024

According to a research report from the IoT analyst firm Berg Insight, the Generative AI (GenAI) market grew substantially in 2024, experiencing triple-digit-growth rates in all three major segments spanning GenAI hardware, foundation models and development platforms. The market value for foundation models reached an estimated $4.1 billion (€3.5bn), excluding end-user applications such as ChatGPT. […]

August 14, 2025

Report: AI redefining digital ad ecosystem

DoubleVerify (DV), the software platform to verify media quality, optimise ad performance and prove campaign outcomes, has released its 2025 Global Insights: AI, Automation and the Future of Digital Advertising report. The report draws on DV’s platform intelligence, campaign-level analytics and a global survey of 1,970 marketing and advertising decision-makers to explore how artificial intelligence (AI) […]

August 14, 2025

Survey: CSPs expect significant traffic demand from AI

Ciena and Heavy Reading (now part of Omdia) have launched a global survey to help better understand the impacts of AI applications and traffic growth on metro and long-haul networks operated by communications service providers (CSPs), including fixed, mobile and converged network operators and cable operators. The report found that CSPs expect significant traffic demand […]

August 13, 2025

Google Cloud, NTT Data sign AI partnership

NTT Data, a specialist in digital business and technology services, has announced a global partnership with Google Cloud to accelerate AI-powered cloud innovations and unlock new possibilities with AI for enterprise organisations across industries. This collaboration combines NTT Data’s expertise in AI, cloud-native modernisation and data engineering with Google Cloud’s advanced analytics, AI and cloud […]

August 13, 2025

Perion launches Performance CTV Solution

Perion Network, a specialist in advanced technology solving for the complexities of modern advertising, has announced the launch of its Performance CTV Solution, the latest expansion of the Perion One unified platform. This new offering is designed to capitalise on the surging demand for measurable advertising results in Connected TV (CTV), one of the fastest-growing […]

August 13, 2025

HMN UK launches Brand Insights AI tool

Havas Media Network UK has launched Brand Insights AI, a tool that empowers brands to understand and optimise their presence across some of the world’s leading AI large language models (LLMs). The latest addition to Havas’s Converged.AI operating system launched in 2024, the technology’s sophisticated insights will give clients new insight into how the LLMs […]

August 12, 2025