iStreamPlanet, a provider of live event and live linear streaming video solutions, has released the findings of a recent consumer survey it performed with The Diffusion Group (TDG). The survey reveals the high value viewers place on live and live linear streaming video, resulting in a growing opportunity for content owners and distributors. Key findings […]
Second-screen devices combined with customised content, interactive apps and loyalty programmes will fuel the behaviour of social TV consumers over the next 24 months, according to Gartner. Social TV describes consumer engagement, communication and interaction while watching television. Gartner believes that social TV activities can enhance the value of the TV experience for consumers and […]
Motorola Mobility’s Fourth Annual Media Engagement Barometer reveals that consumers are watching an enormous amount of video, in some surprising ways, in unexpected places. Motorola Mobility’s Media Engagement Barometer is an independent global study of video consumption habits among 9,500 consumers in 17 countries. The study looks closely at new and emerging content trends, such […]
A study of the UK’s changing viewing habits from TV licence information and management body TV Licensing reveals annual viewing trends and the nation’s TeleHappiness Index. “Television! Teacher, mother, secret lover,” so said one of TV’s greatest fans, and creations, Homer Simpson. However, the report suggests the kind of TV which makes us happiest may […]
UK 18-24 year olds are moving their TV watching online fast according to YouGov the pollsters. Their survey notes 67 per cent of 18-24 year-olds watch all forms of linear or on-demand TV via a TV set on a daily basis, compared with 79 per cent of 25-34 year-olds, 83 per cent of 35-44 year-olds […]
For the third year in a row, Nielsen reports big increases in the amount of time spent streaming video via game consoles, with users now spending 22 per cent of their time streaming movies and TV programmes, up from 19 per cent in 2011 and 13 per cent in 2010. The study also found that […]
Consumer insight firm Nielsen has identified a group that despite not viewing TV content via traditional methods are nevertheless consuming measurable amounts. Nielsen notes that most people watch TV in their living rooms using traditional cable or satellite options, reporting that more than 95 per cent of Americans get their information and entertainment that way. […]
For years, US consumers have had three simple criteria when buying a television: price, size and picture quality. While those factors remain, American television buyers now are placing increased importance on technology features, including Internet connectivity and 3D display, according to the Smart TV Consumer Survey conducted by the IHS Screen Digest TV Systems Service […]
The value of traditional pay-TV service like cable, satellite, and telco TV appears to be waning according to research by TDG. While close to 90 per cent of broadband subscribers are still on the pay-TV dole – a testament to its importance in daily consumer lives – the perceived value of the service relative to […]
TV shopping channels in Europe have developed into modern multi-channel providers. The active providers in the core European markets of Germany, the UK, Italy and France currently generate an annual turnover of almost €4 billion – with a predicted increase to €5.3 billion by 2017. These are the results of the study conducted by Goldmedia […]