Acorn TV has repoted that its new series Art Detectives, a crime and art world drama, starring and executive produced by Stephen Moyer (True Blood, Sexy Beast) is the #1 most-watched new series premiere of all time on the US streaming platform, eclipsing the 2022 series premiere of Harry Wild. Art Detectives is the #2 series premiere […]
As the UK readies for another spell of soaring temperatures, Virgin Media O2 is predicting network traffic to drop as Brits head outside to enjoy the sunshine. Analysis of network traffic during the heatwave earlier this June shows that traffic dropped by over 7 per cent when the temperature hit 30°, as the nation […]
During VidCon in Anaheim, US, Jill Nicholson, CMO of Chartbeat, parent company to Tubular Labs, presented some data and insights around YouTube views and engagement, including: Mobile Dominates Viewership But TV Has Surprising Share of Minutes Watched: 69 per cent of YouTube viewership occurs on mobile devices. While only 16 per cent of views occur […]
Social video continues to expand rapidly across the Nordic region, reports Mediavision. This spring, more than seven million people aged 15-74 consumed social video on an average day – an approximate 30 per cent rise compared to spring 2024. Facebook and Instagram maintain the highest daily reach in the Nordics, closely followed by TikTok, all […]
Research from the BBFC reveals that one in three adult content viewers have been exposed to violent or abusive content online in the last three months. In a survey of 2,021 adults who had accessed adult content online, over half (58 per cent) expressed concern about the levels of violence or abuse depicted. The concerning […]
Online engagement data highlights the Glastonbury 2025 acts drawing the most audience interest, giving marketers a view on where to focus their campaigns. The data, from adtech firm Quantcast, reveals Olivia Rodrigo leads the way at 52.7 million interactions, just edging out Rod Stewart with 51.6 million. Charli XCX follows with 15.4 million, having doubled […]
In the immediate aftermath of the US bombing of Iran, The Rest Is Politics and The Rest Is Politics: US released live reaction episodes – drawing over 1.8 million views, streams and downloads across platforms in under 24 hours. Audiences tuned in at scale via YouTube, Spotify and podcast platforms, with over 50,000 watching live […]
TVB, the not-for-profit trade association representing America’s local broadcast television industry, analysed Nielsen’s May Gauge Report data with a focus on determining what is actually most impactful for advertisers: ad-supported viewing among adults ages 18+. The analysis found that linear TV remains the dominant force in ad-supported viewing in the US. The Facts – Nielsen’s […]
Endava, the technology-driven business transformation group, has published data which reveals a story of marked optimism around AI in the UK. Although AI technology is still emerging, two thirds of respondents (65 per cent) already rank it alongside water and energy in terms of social importance. A similar number (69 per cent) believe that AI […]
Streaming reached a historic milestone in the US in May as its share of total television usage outpaced the combined share of broadcast and cable for the first time ever, according to Nielsen’s monthly The Gauge report. Streaming represented 44.8 per cent of TV viewership in May 2025, its largest share of viewing to date, […]