Advanced Television

Connected TV

discovery+ on LG Smart TVs in Europe

Discovery and LG Electronics have announced that discovery+ streaming service is now available on LG Smart TVs in Europe, including LG’s line-up of LG OLED TVs and LG QNED MiniLED TVs. The partnership further expands the reach of discovery+ broad portfolio of unscripted stories in Europe, stretching across the UK, Ireland, Italy, Netherlands, Norway, Sweden, […]

March 21, 2022

Data: Strong streaming growth in Europe

Streaming adoption throughout Europe continues to grow at a rapid pace, according to the Q4 2021 State of Streaming: Europe report from streaming media continuous measurement platform Conviva. While Europe as a whole experienced a 20 per cent increase in streaming viewership, Southern and Western Europe saw roughly double that growth with 44 per cent […]

March 17, 2022

Report: Most bought video ads are mobile

PubMatic, an independent technology company maximising customer value by delivering digital advertising’s supply chain of the future, in partnership with IAB Europe, hasreleased an industry report titled The State of Online Video Advertising in Europe. The report highlights media buyers’ appetite to continue to increase investment in video advertising, in particular connected TV (CTV). Over […]

March 17, 2022

LG extends Freeview Play deal

Freeview and LG have announced an extension of their partnership that will see all new LG Smart TVs come with Freeview Play built in as standard for at least the next five years. The Freeview Play platform combines live linear broadcast channels with on-demand and catch-up content from subscription-free apps such as iPlayer, ITV Hub, […]

March 17, 2022

WaterBear channel on Samsung TV Plus

WaterBear Network, the free streaming platform dedicated to the future of the planet, has announced the launch of a linear FAST channel on Samsung TV Plus across the UK, Netherlands and Sweden. WaterBear Network produces original content, spanning biodiversity, community, circularity, climate action and sustainable fashion. Founded by the executive producer of Oscar-winning My Octopus […]

March 16, 2022

Netherlands: MojiTV on Samsung TV Plus

Samsung TV Plus, Samsung’s free Smart TV video service, along with international content services and processing company ODMedia, have announced The Netherlands launch of MojiTV, a kids channel featuring popular programmes including Peter Rabbit, Care Bears, The Smurfs, Cry Babies, several titles of Efteling TV such as Leren met Joki and Sprookjesboom and more. Families […]

March 10, 2022

Apple TV+ on Comcast platforms

Comcast and Apple have confirmed the launch of Apple TV+ across Comcast’s entertainment platforms in the US, including Xfinity X1, Xfinity Flex and XClass TV. Apple TV+ has begun its rollout on Xfinity X1, Xfinity Flex and XClass TV and will be available across all eligible devices in the coming days. Apple TV+ launched on […]

March 8, 2022

Amazon Music on VIZIO

Connected entertainment platform specialist VIZIO has confirmed the addition of streaming audio service Amazon Music to the lineup of apps available to VIZIO smart TV users in the US. The Amazon Music app allows VIZIO users to launch the app from the home screen and easily search and discover songs, albums, playlists, and more. Prime […]

March 4, 2022

AppLovin acquires Wurl

Extending its reach into the connected TV (CTV) market, marketing platform AppLovin has reached a definitive agreement to acquire Wurl, a high-growth CTV software platform. The transaction is valued at approximately $430 million (€384m) and is subject to customary closing conditions. The acquisition will extend AppLovin’s software platform capabilities into the large and growing CTV […]

March 1, 2022

Study: Streamed TV continues to surge

The increased shift of audience attention from linear TV to streaming/CTV holds great potential for both advertisers and broadcasters, according to audience measurement platform AudienceProject. In a blog post following the publication of the company’s study, Insights 2022 – Linear TV and streaming, which looks at the current state of linear TV and streaming consumption […]

February 25, 2022By Colin Mann