Advanced Television

Brazil: CazéTV signs LaLiga rights deal

May 19, 2026

CazéTV and LaLiga have announced an agreement for the broadcasting of LaLiga football in Brazil over the next six seasons.

The agreement covers the broadcast of Spain’s LaLiga EA Sports matches in Brazil, as well as the distribution of complementary content and highlights on social media. One of the partnership’s key features will be the distribution of content through the CazéTV ecosystem, with YouTube as the main free-access platform for Brazilian fans, alongside CazéTV’s presence in other digital environments and connected platforms.

“Brazil is a strategic market for LaLiga, given the passion of its fans, the cultural power football holds in the country, and the deep connection our competition has always had with Brazilian talent. This alliance with CazéTV represents a very important opportunity to bring LaLiga even closer to Brazilian fans through a digital, wide-reaching distribution model aligned with how new audiences consume sport today. We are very pleased to begin this new chapter alongside a partner that understands the local audience so well and has a unique ability to generate conversation, reach, and engagement in Brazil,” commented Javier Tebas, President of LaLiga.

“Bringing LaLiga to CazéTV means adding to our portfolio one of the most iconic competitions in world football. We are talking about a league that brings together some of the greatest clubs, players, and stories in sport, with enormous global relevance and a strong connection with the Brazilian public. It is content that represents tradition, quality, and enormous value for football fans, and it comes to further strengthen our offering of major sporting events, broadening access and deepening the fan’s connection with the best of world sport,” added Felipe Aquilino, partner at CazéTV.

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