BBC Studios Digital Brands has launched Affinity Network, a new advertising architecture spanning five verticals: Family, Our World, Entertainment, Auto and Food & Travel, anchored by brands including Bluey, BBC Earth and Top Gear, with further verticals to follow. Affinity Family launches first, bringing together an array of children’s brands, family content and creators into […]
Media and entertainment company, Banijay Entertainment, has announced that hit adventure competition format, Fort Boyard, created by ALP, part of Banijay France, is expanding its footprint across digital and scripted, with a creator collaboration and feature-length crime drama, as it returns for its 37th season on France TV. The upcoming season will introduce Cyril Féraud […]
BBC Studios and Lego Entertainment have unveiled Lego Bluey Shorts – a new way for fans to experience the world of Bluey, with 10 iconic moments conveyed in animated Lego brick form – such as Bluey and Bingo’s Magic Xylophone and Musical Statue games. The 10 x 2-minute short-form series is available to watch on […]
Bluey Cake Off, a new digital series celebrating creativity, cakes and celebrated Bluey moments and characters has launched on the official Bluey channel on YouTube and Bluey.TV The celebrity-packed series features 7 x 4-6-minute episodes, with new episodes released weekly on Tuesdays. In each episode, well-known personalities step into the kitchen for a Bluey-themed baking challenge, […]
Premier Sports and FR-UK have announced a new partnership to deliver enhanced coverage of the 2026 Top 14 Final, bringing UK and Irish rugby fans closer to French rugby’s showpiece occasion. The Top 14 Final takes place on June 27th at the Stade de France, with defending champions Toulouse aiming to secure a fourth consecutive […]
Towerhouse, V10 Entertainment’s content creation and platform rights management company, has announced a series of new partnerships across sports, entertainment, and creator media, as the company continues expanding its YouTube rights management and monetisation business. New signings include Culture Genesis, The LPGA, MotoAmerica, Japan Racing Association (JRA), American Mayhem with Larry The Cable Guy and […]
Little Dot Studios has renewed its strategic partnership with MGA Entertainment, the toy and entertainment compant. The multi-year extension builds on a five-year relationship established in 2021, focused on driving digital growth and community engagement across MGA’s global brand portfolio. Under the renewed agreement, Little Dot Studios (an All3Media company) will continue as the specialist […]
Worldwide Pants, the production company founded by David Letterman and owner of The Late Show with David Letterman library, and NBCUniversal Global TV Distribution, which owns the Late Night with David Letterman library, have partnered with Merzigo, the global media technology company powering the next era of premium content distribution and monetisation, to optimize both […]
ITV has announced a content partnership deal with Blue Ant Media to bring its NatureTime brand, with hundreds of hours of blue-chip natural world programming, to ITV’s free streaming platform, ITVX. The agreement will see a range of NatureTime’s wildlife documentaries and series launch on ITVX this summer as part of a co-branded block and […]
Nielsen, a specialist in audience measurement, data and media intelligence, has announced the expansion of its cross-platform measurement of YouTube across computer, mobile and connected TV devices to include the deduplication of linear TV audiences in Japan. Nielsen Four-Screen Ad Deduplication campaign measurement enables media buyers to more clearly understand and better compare YouTube reach […]