Precise TV, the contextual video ad tech platform driving business outcomes for brands, has released its first UK edition of its Precise Advertiser Report: Kids (PARK). The report explores the media consumption habits, content preferences, and purchase-driving behaviours of parents and their children aged 2 to 12 years old (Generation Alpha). “YouTube’s dominance in UK […]
BBC Studios has announced the launch of a new Bluey digital series called Bluey Dancealongs, featuring Strictly Come Dancing professional dancer, Dianne Buswell. Filmed at the Bluey’s World interactive experience in Brisbane, Australia, the digital-exclusive series is available on the Official Bluey YouTube, Bluey.tv and Bluey social channels. Bluey Dancealongs sees Australian professional dancer Buswell […]
For the first time ever, Walt Disney World, Disney Cruise Line, and Blippi are collaborating to bring viewers a 45-minute special, plus a new collection of episodes on YouTube. Starting May 15th, Blippi and Meekah are setting off on an journey at The Most Magical Place On Earth. They’ll meet up with friends like Mickey […]
Law&Crime, the legal and true crime media company, will release AI-generated recreations of the federal trial of Sean ‘Diddy’ Combs, offering comprehensive media coverage of the high-profile case. With cameras prohibited in all federal trials, beginning with opening statements on May 12th, Law&Crime will release visual representations of the trial proceedings using actual court transcripts. These […]
IBC2025 is now open for registration, with the global media, entertainment and technology community set to gather at the RAI Amsterdam from September 12th–15th. IBC drives innovation, collaboration, and real-world business success across the content and technology ecosystem. With a dynamic four-day exhibition and a three-day conference, IBC2025 promises to connect professionals from across the media […]
The Pinkfong Company, the global entertainment company behind Baby Shark, has announced that the beloved character has been officially invited to participate in FOCUS Art Fair New York 2025, marking another significant moment in Baby Shark’s ongoing cultural journey. This year’s theme, ‘Human & Technology’, focuses on how digital innovation will shape the future of […]
To celebrate the 80th anniversary of British children’s classic, Thomas & Friends, an original unseen version of the pilot episode will be available to watch for the first time ever – with narration by former member of The Beatles, Ringo Starr. Having first captured the hearts and minds of the nation in 1945 when the […]
Integral Ad Science (IAS), the media measurement and optimisation platform, has announced the launch of IAS Pre-Screen Brand Safety Solution for Search Partner Network (SPN). IAS will now drive performance and protection across SPN by providing advertisers with greater control over their advertising investments before their ads are shown across SPN. SPN inventory consists of […]
Truelink Capital has completed an investment in Channel Factory, the adtech company specialising in brand suitability, contextual targeting, and media optimisation solutions for digital advertising. Financial terms were not disclosed. Founded in 2014 by Tony Chen, Channel Factory is a partner to some of the world’s leading brands, agencies, and media buyers, delivering contextually targeted […]
Asian American, Native Hawaiian, and Pacific Islander (AANHPI) consumers are driving major shifts in digital commerce, sports engagement, and beauty trends, according to a Nielsen report titled Breakthrough ROI: Investing in Asian American audiences and media. AANHPI adults are more digitally connected, spending nine hours and six minutes a week logged on to their computers, […]