StackAdapt integrates With Tubi
October 22, 2025
StackAdapt, a technology company in advertising and marketing, has announced a direct integration with Tubi, Fox’s free streaming service. This integration gives advertisers seamless access to a large collection of Hollywood movies and TV shows, thousands of creator-led stories and hundreds of Tubi Originals..
With this integration, advertisers and agencies can connect directly to Tubi’s audience without additional hops in the supply chain. The result is greater efficiency, stronger performance, and simplified access to premium, brand-safe CTV content.
“This partnership with Tubi represents a meaningful step in bringing our clients closer to the moments that matter most,” said Greg Joseph, VP of Inventory at StackAdapt. “By integrating directly with Tubi, we are ensuring our clients gain scale and efficiency, with the added confidence that their campaigns are reaching audiences in the highest-quality environments.”
The integration unlocks a range of benefits for advertisers, including expanded reach across one of AVoD’s largest audience bases through Tubi’s growing platform. With a seamless direct connection, buyers gain an easy way to access premium streaming inventory. Advertisers can also take advantage of custom-curated, turn-key CTV packages that are ready to activate and designed to maximise campaign outcomes. Combined with StackAdapt’s data-driven capabilities, the integration delivers enhanced targeting and measurement to help brands achieve stronger return on investment.
“Tubi is committed to making our collection of premium streaming inventory accessible to advertisers through trusted partners for ROI with relevance,” added Vijay Rao, SVP of Partnerships at Tubi. “Our integration with StackAdapt ensures that advertisers can connect with our highly engaged leaned-in audiences, primarily watching on demand and streaming nearly a billion hours a month on Tubi, while benefiting from greater efficiency and transparency. At the same time, it allows Tubi to tap into StackAdapt’s diversified demand footprint – spanning holding companies, mid-market independent agencies, and SMBs – ultimately driving greater yield, attracting a wider mix of advertisers, and enhancing the viewing experience for our fans.”
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