Advanced Television

Glance AI partners with DirecTV

October 14, 2025

Glance, the consumer AI company, and DirecTV have announced an agreement to bring Glance AI to DirecTV streaming customers in the US on DirecTV Gemini devices in early 2026.

The latest complement to DirecTV’s personalised consumer experience, Glance AI offers interactive AI-powered content and commerce screensavers providing access to new entertainment, shopping, and creative experiences.

Powered by advanced on-device AI developed in collaboration with Google, Glance AI offers a new opportunity for DirecTV viewers to transform idle screen time into a dynamic, interactive experience. Viewers can:

  • Engage in interactive screensaver experiences across lifestyle, travel, health, auto, seasonal events, and local trends, directly on the TV screens.
  • Stay up to date in real-time with live weather and sports scores tailored to their interests.
  • Shop smarter by discovering and engaging with products and brands in an AI-led virtual and visually immersive shopping experience that feels native to TV.
  • Seamlessly go beyond the TV with new commerce experiences that extend via mobile devices.

“Glance AI unlocks a new two-way relationship between TV watchers and their idle screens,” said Naveen Tewari, CEO & Founder, Glance. “Whether its sparking creativity in a family room using Glance’s AI looks on TV, or creating an AI feed of your favorite sports leagues on your idle-screens, or helping your kids discover their next dream vacation, or letting your partner instantly select a brand & reimagine themselves in the brand catalog right from their living-room TV itself, Glance AI makes it all come alive.”

“With Glance AI, TV screensavers become a smart content discovery, personalization, and AI-commerce experience,” added Vikash Sharma, SVP, Product Marketing at DirecTV. “DirecTV audiences who stream TV through our Gemini devices will now get the opportunity to reimagine their interactions with their TV screen, with personalised content, entertainment, news, and shopping recommendations in real time.”

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