Marketers increasing spend on Connected TV
September 1, 2015
Spend on Connected TV is set to increase, as almost half of current connected advertisers plan to allocate more funds to the medium in the coming year, according to the ANA/BrightLine 2015 survey report, The Connected TV Opportunity.
Key findings from the study include:
This content is restricted to site members. If you are an existing user, please login. New users may register below.
Other posts by :
- AST SpaceMobile confirms 2026 launch schedule
- AST SpaceMobile: “Good for indoor reception”
- EchoStar booms on SpaceX holding
- Norway wants a satellite constellation
- Crossroads backs AST SpaceMobile
- FCC examines SpaceX’s 15,000 sat-constellation plan
- EchoStar: “Severe uncertainty” led to spectrum sales
- Netflix gets downgrade on Warner Bros move
- UK trims Orbex investment