Dizplai, the media experience platform, has announced an expanded partnership with NASCAR, one of the world’s leading motorsport organisations. Through the partnership, NASCAR will leverage Dizplai’s platform to enhance its supplementary YouTube content, integrating live data streams, enabling fan interactivity, and creating premium sponsorship and live commerce opportunities designed to reach new, digitally native audiences. […]
Localisation studio Dubhub has appointed Niclas Ekstedt as Chief of Operations at its Stockholm office. Ekstedt previously served as Director of Business Development for Northern and Western Europe at the world’s largest localisation company, Iyuno. “Niclas will bring a wealth of experience to our fast-growing company, bridging the world of traditional localisation with new solutions […]
UpStream Media is teaming up with production company Middlechild to create original, digital-first content designed for today’s on-demand audiences. The partnership marks a flexible business model that reimagines how traditional TV production companies can collaborate with digital networks, bridging the gap between broadcast expertise and rapidly growing online communities. The new slate will feature a […]
OneGate Media has announced the launch of its new Digital Commissioning Initiative ‘Content Call’. The programme is open to production companies and content owners of all genres who want to maximise reach and monetise their content through YouTube distribution. Selected projects will be commissioned for OneGate Media’s fast-growing digital channels and benefit from a tailored […]
ODMedia, a provider of media aggregation and technical services for global content distribution, has announced that Marijn Poeschmann will take on the role of Chief Commercial Officer (CCO). In this capacity, Poeschmann will lead ODMedia’s commercial strategy, drive growth across business lines, and implement scalable structures to support the company’s international expansion. Poeschmann joined ODMedia […]
Star Trek, the iconic sci-fi franchise, will celebrate its 60th anniversary on next year’s Star Trek Day (September 8th 2026.) Today, in celebration of this year’s Star Trek Day, it was announced that the 60th celebrations will officially begin in January 2026, featuring notable partnerships, new launches and memorable moments throughout the year. The 60th […]
YouTube has announce an expanded partnership with Sesame Street to bring more of their celebrated content to families. In the past year, Sesame Street’s YouTube channels garnered more than 5 billion views, a 130 per cent increase year on year. Over half of the official channel’s YouTube watch time already happens on connected TV screens, […]
Sports fans in the US can now find games via YouTube TV in the Roku Sports experience. This new integration makes it easier than to tune into NFL games, including NFL Sunday Ticket, and more. And coming soon, YouTube TV will be accessible in content discovery destinations across the Roku platform, offering access to a […]
The shape of television media is changing, as consumers shift from linear TV to connected TV and the opportunity of TV advertising becomes more addressable. This transition has prompted a debate about what counts as television in 2025 – and whether TV advertising should be defined by format, device or media owner. WARC’s Global Ad […]
The Barclays Women’s Super League (WSL) has announced new international broadcast partners for the 2025-26 season. The deals were facilitated in partnership with sports marketing agency IMG, which has been appointed WSL Football’s exclusive international media rights representative for its leagues in a new multi-year partnership. To meet this growing demand, 13 new international broadcasters […]