Samsung Ads, the advertising arm of Samsung Electronics’ media division, has announced the launch of TotalView, a new solution that provides a unified view of total ad reach across the Samsung Smart TV ecosystem, spanning both linear and streaming. With TotalView, advertisers can eliminate blind spots and enrich their planning, targeting, and measurement with a […]

At IAB NewFronts 2026, Samsung Ads, the advanced advertising division of Samsung Electronics, is unveiling a full-funnel performance platform powered by AI and shoppable innovation – also featuring a new commerce integration with Amazon to accelerate impact. Additionally, Samsung TV Plus is expanding its exclusive offering with live events and creator-led programming, plus interactive experiences […]

A joint letter has been sent to the European Commission’s Executive Vice-President for Competition, Teresa Ribera calling on the European Commission within the framework of the Digital Markets Act to: Designate major connected TV Operating Systems and Virtual Assistant providers as gatekeepers If allegedly none of them meet the quantitative thresholds, to open a market investigation […]

Samsung Ads, the advanced advertising division of Samsung Electronics, has announced the expansion of its interactive advertising suite, Creative Canvas, with the launch of Product Carousel — a new format designed to help brands showcase multiple products, features, or offers within a single, immersive CTV ad experience. The first TV OEM to engineer an advertising […]

Samsung Art Store has announced a partnership with the San Francisco Museum of Modern Art (SFMOMA), bringing modern masterpieces to homes through the Samsung Art Store. SFMOMA is the first West Coast museum to be added to the Art Store. The debut collection features 34 artworks from SFMOMA’s holdings, including iconic pieces by some of […]

UKTV has agreed a partnership deal with Samsung that makes UKTV’s linear channels available to internet-only Samsung TV viewers in the UK for the first time, and continues to ensure U content is easily accessible to Samsung TV customers. The deal secures a dedicated rail on the Samsung home screen for U content. It also […]

Samsung Electronics has announced that it has ranked as the world’s No.1 TV brand for the 20th consecutive year, based on revenue share. Samsung had held the top position in the global TV market since 2006, and, according to market research firm Omdia, the company recorded a 29.1 per cent share of the global TV […]

ComReg, Ireland’s Commission for Communications Regulation, has published the results of its 2025 Mobile Consumer Experience Survey. The survey results show the importance that Irish consumers place on their mobile phone service. Handset ownership is almost universal across the country, and of those with a handset, 93 per cent own a smartphone. Most users own […]

Samsung Electronics has announced that the company will supply Open RAN (O-RAN) compliant 5G radios to Rakuten Mobile to support its nationwide mobile network across Japan. Samsung’s solutions will power Rakuten Mobile’s expansion of its fully virtualised, cloud-native O-RAN network, delivering enhanced mobile connectivity. Following testing and validation, the companies expect to begin commercial deployment […]