Advanced Television

samsung

Samsung launches UK Home Entertainment & Appliances division

Samsung Electronics has announced the formation of a new division within its UK operations, Home Entertainment and Appliances (HEA) division, aimed at driving innovation and enhancing customer experiences across its product and services portfolio. The new division unites the previously named TV/AV team with the domestic appliances (DA) team and will focus on delivering seamless, […]

February 12, 2026

Sofia Digital, Nagravision help deliver Samsung TVs for OSNtv

Sofia Digital enabled OSNtv, an entertainment hub and pay-TV operator serving the Middle East and North Africa, to launch the service in the Middle East and North Africa allowing Samsung Smart TV users to access OSNtv without the need for a set-top box. The solution, including the operator’s own custom user interface with integrated video […]

February 5, 2026

ITV to trial in-game ads during Six Nations

ITV is set to trial in-game ‘picture-in-picture ads’ for the first time during the opening fixture of the Six Nations Championship on February 5th when France takes on Ireland at Stade de France. The UK commercial broadcaster’s new rights deal includes the option to air two split-screen adverts before a scrum is set (one in […]

February 4, 2026By Nik Roseveare

Samsung TV Plus opens up to Amazon DSP across Europe

Samsung Ads has announced it will provide marketers with direct programmatic access to its Samsung TV Plus ad inventory through Amazon DSP. The integration is already launched in the US and Canada and is now available in Europe. Samsung TV Plus, Samsung’s free AVoD service, offers over 3,500 free channels across 30 territories globally, plus […]

February 4, 2026

OSNtv on Samsung TV Key

Samsung Electronics MENA and OSN have announced the regional rollout of the OSNtv on Samsung TV Key. The launch introduces the MENA region’s first boxless TV experience, allowing users to access OSN’s complete entertainment offering directly via Samsung Smart TVs (2021 models onward), with no additional hardware or cables. Built directly into Samsung’s Smart TV platform, the […]

February 4, 2026

Research: TCL continues to expand presence in TV market

Global TV shipments declined 1 per cent YoY in November 2025, according to Counterpoint Research’s Global Monthly TV Tracker, reversing the growth seen in the previous two months. In MoM terms, the shipments fell 15 per cent in November, as September and October shipments had been boosted by inventory accumulation ahead of year-end peak sales. […]

January 26, 2026

Samsung TV Plus surpasses 100m monthly active users

Samsung TV Plus has announced that the premium FAST service has surpassed 100 million monthly active users globally. With streaming hours increasing 25 per cent year-over-year, engagement also reached new heights in 2025, with Samsung TV Plus recognised as one of the most-used streaming apps in the world. Samsung TV Plus says it stands out […]

January 21, 2026

Data: Smartphone market grew 4% in Q4 2025

According to Omdia, the global smartphone market grew 4 per cent YoY in Q4 2025, supported by seasonal demand and improved inventory discipline, even as rising component costs began to weigh on a few vendors. Growth was concentrated among leading vendors, including Apple and Samsung, across key regions. Apple led the smartphone market in Q4 […]

January 16, 2026

Fender Play coming to Samsung TVs

Samsung Electronics has announced a global partnership with guitar brand, Fender, to bring the first TV edition of Fender Play to Samsung TVs in 2026. “With video-based lessons on Samsung TVs, learning an instrument fits naturally into daily life and helps players reach goals faster,” said Hun Lee, Executive Vice President of the Visual Display […]

January 14, 2026

Samsung achieves virtualised RAN milestone, accelerating AI-native, 6G-ready networks

Samsung Electronics has announced that the company has successfully completed the industry’s first commercial call utilising Samsung’s virtualised RAN (vRAN) solution with the Intel Xeon 6700P-B processor series, with up to 72 cores, on a Tier 1 US operator’s live network. This builds upon the company’s previous achievement in 2024, when it completed the industry-first […]

January 13, 2026