Advanced Television

ronaldo

IMG extends Saudi Pro League rights deal

The Saudi Pro League (SPL) has extended its agreement with global sports marketing agency, IMG, to distribute the international media rights for the Roshn Saudi League (RSL) for the next four years. Since IMG started representing the league’s media rights in 2023, RSL distribution has grown significantly, with last season’s matches being aired in more […]

August 28, 2025

DAZN scores Roshn Saudi League deal

DAZN, the sports streaming platform, has secured the global rights to build a Roshn Saudi League hub on the DAZN platform for the next two seasons, expanding its portfolio of free football content available to fans globally. DAZN will feature a range of Saudi League highlights in English for the 2025/26 and 2026/27 seasons, available […]

August 21, 2025By Nik Roseveare

Esports World Cup Foundation partners with IMG

The Esports World Cup Foundation has partnered with sports marketing agency IMG to elevate the broadcast coverage and reach new global audiences for the Esports World Cup (EWC), the world’s largest eSports tournament and gaming festival, which has returned to Riyadh, Saudi Arabia from now through to August 24th. The agreement will see IMG provide […]

July 9, 2025

Ronaldo streaming Premier Padel P1 finals live on YouTube channel

Football superstar Cristiano Ronaldo will continue his backing of Premier Padel, the official professional padel tour, by streaming the finals day of the Riyadh Season Premier Padel P1 today (February 16th) on his official YouTube channel, which boasts over 74 million followers – with access available in 130+ countries worldwide. It follows his high-profile appearances […]

February 16, 2025

DAZN, Al-Nassr FC launch Nassr TV

DAZN, the sports streaming platform, and Saudi Pro League’s Al-Nassr FC have announced that Nassr TV is live as a dedicated channel, available for free and exclusively on the DAZN app. Users around the world will be able to enjoy a range of programming on Nassr TV – including exclusive access to club updates, player […]

November 1, 2024

Ronaldo hits 1bn social media followers

Portugese footballer, Cristiano Ronaldo, has reached 1 billion total followers across his various social media accounts – making him the first peron in the world to do so. The number is calculated by combining his total number of followers across Instagram, Facebook, Twitter, YouTube, Weibo and Kuaishou. It does not equate to 1 billion individual […]

September 13, 2024

Ronaldo launches YouTube channel

Portugese footballing icon, Cristiano Ronaldo, has launched his own YouTube channel that he says will enable him to “engage further with his global fanbase”. Ronaldo is already the most-followed person on social media platforms, and among the world’s best paid athletes. On his YouTube channel, called UR, Ronaldo will share football content as well as […]

August 21, 2024By Nik Roseveare

Sunset+Vine to produce 2024 Riyadh Season Cup

Sports production and content business, Sunset+Vine, has announced it will be producing the coverage of The Riyadh Season Cup for Alamiya Media. The Riyadh Season Cup is part of the annual Saudi Arabian state-funded entertainment and sport festival known as The Riyadh Season. This year will see a clash of the titans, dubbed The Last […]

January 29, 2024

DAZN unveils Ronaldo doc

DAZN has unvels The Phenomenon, a Zoom Sports and DAZN Studios production in association with Beyond Films.  The documentary film, which will be premiered in Madrid on October 14th, answers questions that have been shrouded in mystery for decades: what really happened before the 1998 World Cup Final; why he had that crazy haircut in […]

October 3, 2022

Data: Man Utd most valuable social media brand in EPL

According to a study by Sportslens, Manchester United is the most valuable social media brand in the Premier League. The club has 184, 400,000 followers across its social media platforms. These include Facebook (77 million), Instagram (59.2 million), Twitter (31.9 million) and TikTok (16.3 million). This outpaces second-placed Chelsea FC, which has 118,900,000 followers on […]

July 27, 2022