X has announced an exclusive partnership with Real Madrid, the top-flight Spanish football club, to launch Real talks – a new, player-driven X Original series that puts fans in the driver’s seat like never before. The 15-time European champions become the first international football club to join X Originals growing slate of entertainment giving access […]

ElClásico, will be broadcast live and exclusive on Premier Sports this weekend. Spanish giants Real Madrid and FC Barcelona will battle for a crucial three points in the La Liga title race and bragging rights for their global fanbases. Last weekend Barcelona required a 93rd-minute winner from Ronald Araújo to avoid a draw at home to […]

Over 13 million viewers have tuned-in to Prime Video’s debut season of UEFA Champions League (UCL) in the UK & Ireland across the 2024–25 season, setting a new record for the most watched season of sport on Prime Video in Europe. This season’s Knockout Phase also set new record audiences for individual live sporting events […]

The Final of Spanish football’s premier cup competition, the Copa del Rey, will be screened live and exclusive in the UK on Premier Sports. Spanish giants FC Barcelona and Real Madrid will battle out the 2025 Copa del Rey Final at a sold out Estadio de la Cartuja in Seville on April 26th. The match […]

Strong interest among younger fans and innovative, new investment vehicles are spurring growth in sports in the Middle East, according to new analysis from Altman Solon’s Global Sports Survey. Interest in sports has jumped among 16-24-year-olds, from 27 per cent in 2021 to 36 per cent in 2024, and now Generation Z Middle Eastern sports […]

The Semi Finals and Final of Spanish football’s premier cup competition, the Copa del Rey, will be screened live and exclusive in the UK on Premier Sports. Spanish titans Barcelona and Real Madrid face Atletico Madrid and Real Sociedad respectively in their two-legged Semi Final ties and in early April. The Copa Del Rey Final […]

The top 20 revenue generating clubs in world football made a record €11.2 billion in the 2023/24 season, according to the 28th edition of the Football Money League published by the Deloitte Sports Business Group. This marks a 6 per cent increase in cumulative revenues from the previous season, with Money League clubs reporting record matchday, […]

DAZN, the sports streaming platform, has been confirmed as the exclusive global broadcaster of the FIFA Club World Cup 2025. The agreement, worth a reported €1 billion, will see all 63 matches at the tournament, which involves 32 of the best clubs worldwide, live-streamed, free to view on DAZN worldwide, with the possibility of sublicensing to local […]

Astrid Thams has been named the Commercial Managing Director of Hexagon Cup, joining Sergio Lewin, Operations and Sporting Managing Director, in leading the team-based padel competition. Thams’ extensive experience includes working with some of the world’s most influential sports organisations, from her role in global licensing strategy at Real Madrid, to her leadership at Adidas, […]