A newfound accuracy in audience targeting characterises the digital media industry in 2026. In the British television and streaming industry, the days of haphazard subscriber acquisition are over. The strategic aim for big platforms has changed from volume to value as the market becomes saturated. Executives now prioritise keeping the most lucrative audience groups and […]

Video podcasts are rapidly becoming a mainstream form of video entertainment, with one in five internet users now watching them on social platforms, according to Ampere Analysis. As platforms compete for viewing time, low-cost, long-form video podcasts are emerging as a key battleground, with YouTube leading the trend. Their speedy growth highlights the increasing strategic […]

Ateme, a specialist in video compression software, has entered into a multi-year agreement with Netflix for the deployment of its TITAN Live transcoder to support live streaming workflows. TITAN Live enables real-time, bandwidth-efficient encoding across several codec formats. The solution is engineered to maximise video quality, measured by objective metrics such as VMAF, and controlled […]

Warner Bros Discovery (WBD) – which is currently the subject of a bidding war between Paramount Skydance and Netflix – has reported that Q4 revenues were $9.5 billion (€8.05bn), a 7 per ent ex-FX decrease from the prior year quarter. Total FY 2025 revenues stood at $37.3 billion. In a letter to shareholders, the company […]

Warner Bros Discovery (WBD) has announced that its Board of Directors has determined that the revised proposal from Paramount Skydance Corporation “could reasonably be expected to lead to a ‘Company Superior Proposal’ as defined in WBD’s merger agreement with Netflix”. The revised proposal includes an increased purchase price of $31 per WBD share in cash […]

Warner Bros Discovery (WBD) has confirmed that it has received a revised proposal from Paramount Skydance to acquire all of the outstanding shares of WBD common stock. The Board issued the following statement: “Following engagement with PSKY during the seven-day limited waiver period, we received a revised PSKY proposal to acquire WBD, which we are […]

Audiences across VoD services with more than 500,000 UK users will benefit from new Ofcom codes designed to protect audiences and improve accessibility. The government is laying secondary legislation to implement the Media Act 2024, bringing the most popular VoD services in the UK under enhanced regulation by Ofcom. Platforms such as Netflix, Prime Video […]

Marika Auramo, the Vodafone Business CEO, has said that her company is ready to scale up activity through satellite connectivity. Vodafone has a partnership agreement in place with AST SpaceMobile. “2026 will be the year satellite connectivity transforms business resilience and growth. As the technology matures, we’ll see it move beyond niche applications into mainstream […]

Microdramas are rapidly emerging as one of the fastest-scaling formats in online video. Omdia’s analysis of mobile usage data shows that, in the US. users now spend more time per day watching microdramas on mobile apps than they do watching Netflix, Disney+ or Prime Video on mobile devices. Omdia estimates global microdrama revenues reached $11 […]

Netflix has announced a £1 million (€1.1m) donation to the National Film and Television School (NFTS) to fund the launch of a new creativity hub at its Beaconsfield campus.  The donation forms part of Netflix’s Generation N commitment to UK skills and talent, which includes all of Netflix’s work with leading film schools, charities and […]