The way audiences consume entertainment has changed massively over the last decade. Gone are the days when viewers were tethered to broadcast schedules or limited by physical media. Today the expectation is clear: entertainment should be instant, accessible and personalised. This cultural shift is being driven by two major factors: streaming platforms and online gaming […]
Looper Insights, the leading CTV merchandising analytics platform, has announced the launch of its new Sports Visibility Tracker, a first-of-its-kind solution enabling sports streamers, broadcasters, and rights holders to verify campaign compliance, measure performance, and optimise live event promotions across connected TV devices in real time. According to Deloitte’s 2025 Sports Media Outlook, over 74 […]
PwC has released its Africa Entertainment and Media Outlook—Perspectives Report 2025–2029. The outlook provides detailed insights into how technological advancements, consumer behaviour shifts, and market dynamics are driving growth and transformation across Africa’s entertainment and media (E&M) sector. Outperforming global averages, South Africa, Kenya and Nigeria lead the continent’s growth, with Nigeria showing particularly strong […]
Research from Experian, the data and technology company, reveals how agencies are embracing third-party data, AI, and curated strategies to drive a new era in media buying. This shift comes amid a rapidly evolving industry landscape, shaped by tightening privacy regulations, changing consumer behaviour, and the steady decline of third-party cookies. The study – Media […]
Qvest, a specialist in media-focused services, has appointed Klaus Böhm as Principal for Strategic Business Development and Jonathan Legal as Principal for France and Benelux. With these two additions, Qvest says it strengthens its capabilities to “advise media companies on digital transformation, drive innovation, and implement tailor-made solutions across Europe”. Böhm brings more than 30 […]
EVS, a specialist in live video technology for broadcast and new media productions, has confirmed the completion of two acquisitions announced in the third quarter of 2025: Telemetrics and XD Motion. The acquisition of Telemetrics, a US-based company specialising in indoor Media Production Robotics, was announced on August 19th. The acquisition of XD Motion, a […]
The value of Ethereum is a useful gauge for decentralised content networks. Looking at both market data and institutional insight helps reveal how blockchain media is evolving. The gigabit-speed era demands more than just faster content. Decentralised networks powered by smart contracts are changing how media is distributed, monetised and governed. Ethereum’s price is no […]
BIG Media, the global production company, distributor and channel provider, has locked in sales for multiple series with Canada’s leading entertainment companies: Corus Entertainment and Bell Media. The announcement was made by BIG Media co-founder and President Danny Wilk. Corus has acquired season 3 of Renovation Hunters (10 x 30’) and the upcoming season 4, […]
Corporate trade company Active International, part of AMS (Active Media Services), has hired Dave Carpenter as its new media director. Previously at Goodstuff, where he held the role of managing partner, investment, Carpenter joins the team as Ruth Cartwright takes the helm as managing director. As part of his new role, Carpenter will focus on […]
Cryptocurrencies are increasingly shaping how media and advertising operate, extending far beyond their financial origins. Once niche assets, digital currencies now capture attention across platforms, offering new ways for companies to engage audiences and reward participation. From social media campaigns to innovative payment options, crypto trends are redefining audience interaction and monetisation models. These technologies […]