Sports Entertainment Gaming Global Corporation (SEGG Media) has completed its acquisition of a controlling interest in Veloce Media Group. Valuing Veloce at approximately $61 million (€51.5m), the transaction is expected to contribute more than $20 million in additional annual revenue. The acquisition positions Veloce as a core pillar of SEGG Media’s sports and digital entertainment […]

Precisify, the cross-platform media intelligence specialist, has released its Precisify Insights: Kids Germany report. Following the success of its kids insights reports in the US, UK and Australia, Precisify is now expanding the Insights: Kids series into Germany as part of its broader European growth strategy. “These data findings give us the clearest picture yet […]

Channel 4 has appointed Lisa Nash as Director of Brand & Content Marketing. Currently Global Brand Director at Deliveroo, Nash joins in the New Year to lead the development and delivery of brand strategy and content marketing across Channel 4, working in partnership with the Director of Media & Effectiveness. Nash will oversee all brand […]

A Disney short film about a little girl whose doodle comes to life after Santa mistakes her drawing for a Christmas wish is the most emotionally engaging ad of the festive season. That’s according to analysis from DAIVID, which used its AI-powered creative testing platform to identify the Yuletide campaigns that sparked the most intense […]

Netflix has announced plans to launch a new slate of party games on its service. “This holiday season, you’ll be able to go from Kpop Demon Hunters to party games for all your friends and family, without having to leave Netflix. We’re creating a completely new way to play games — one that’s as easy […]

YouTube is now the dominant hub of family attention in the US. According to the eighth installment of the Precise Advertiser Report: Kids (PARK) from Precise TV, the contextual video ad tech platform driving business outcomes for brands, 78 per cent of Gen Alpha children aged 2 to 12 use YouTube, eclipsing VoD services (72 per […]

Star Trek, the iconic sci-fi franchise, will celebrate its 60th anniversary on next year’s Star Trek Day (September 8th 2026.) Today, in celebration of this year’s Star Trek Day, it was announced that the 60th celebrations will officially begin in January 2026, featuring notable partnerships, new launches and memorable moments throughout the year. The 60th […]

The Lego Group and Aardman Animations, creators of the Wallace & Gromit franchise, have announced a new partnership to “help inspire young builders and encourage creative storytelling using stop motion inspired by the Lego brick”. Both brands say they are committed to inspiring kids through creativity and play and are teaming up to set young […]

The countdown to Back to Hogwarts has begun, and this year’s festivities are set to be more magical than ever… Every September 1st, Harry Potter fans mark the iconic return to Hogwarts School of Witchcraft and Wizardry. Now, nearly almost a quarter of a century since the first film enchanted audiences, this beloved tradition has […]

Today [July 29th] celebrities including: Strictly Come Dancing: It Takes Two star Janette Manrara; Wonka actor and comedian Tom Davis; JLS singer JB Gill and his wife Chloe Gill; and reality TV star Amy Hart (Love Island – ITV2) joined to celebrate the launch of Summer with Bluey, which is rolling out across all John […]