Advanced Television

india

TNA Wrestling signs Eurosport India deal

TNA has announced a new multi-year partnership with Eurosport India for exclusive programming in South Asia. The deal with Warner Bros Discovery (WBD)-owned Eurosport India will commence in July 2027. The deal allows Eurosport to televise hundreds of hours of TNA’s content to viewers across the Indian Subcontinent and Afghanistan. The airing of the shows […]

March 19, 2026By Nik Roseveare

BBC, Jio sign news partnership

The BBC and Jio Media Limited, owner of the Jio TV and Jio TV+ platforms, have agreed a deal that will see BBC News Hindi, BBC News Marathi and BBC News Gujarati delivered across smart and connected TVs, and on the Jio mobile app throughout India. Audiences will be able to watch and listen to […]

March 18, 2026

Netflix opens Eyeline Studios in India

Netflix has announced the opening of its global production and innovation studio, Eyeline Studios, in Hyderabad, expanding its presence in India. The streaming giant says the launch aligns with its global strategy “to expand its production innovation infrastructure and positions India as a core node in global production pipelines, embedding advanced visual effects, virtual production, […]

March 13, 2026

SPNI announces association with EU for MasterChef India finale

Sony Pictures Networks India (SPNI) announces an association with the European Union (EU) for MasterChef India, making it a first-of-its-kind collaboration in the history of Indian television. The partnership represents a significant milestone for the show and reinforces its standing as a premium and credible platform capable of engaging globally reputed institutions. By bringing the […]

March 2, 2026

Begin secures ISL digital rights across 4 GCC markets

Begin, a UAE-based OTT streaming platform, has secured exclusive digital rights to the Indian Super League across the UAE, Saudi Arabia, Qatar and Bahrain for the ongoing 2026 season. The single-year agreement grants Begin exclusive live digital coverage of the ISL in the four territories, strengthening the platform’s sports portfolio across the Gulf region. The […]

February 27, 2026

Study: Sluggish progress on female representation in Indian entertainment

Prime Video India and released the latest edition of O Womaniya! report, a study on female representation in Indian entertainment. Researched and curated by media consulting firm, Ormax Media, produced by Film Companion Studios, and championed by Prime Video, the O Womaniya! 2025 study continues to examine the industry-wide trends and white spaces in female […]

February 24, 2026

Indian Golf Premier League secures $100m in franchise commitments

The Indian Golf Premier League (IGPL) has announced a landmark $100 million capital commitment from ten franchise partners across India, marking the largest private investment in Indian golf history. Each franchise has committed approximately $10 million over ten years, signalling a long-term strategic bet on professionalizing and democratizing golf across India and beyond. The franchise […]

February 23, 2026

The Traitors hits 40 international commissions

Independent distributor All3Media International has announced a new milestone for IDTV’s global format phenomenon The Traitors, meaning 40 territories have now commissioned local versions of the format.   The 40th territory for local production will be Indonesia, where The Traitors is set to be adapted by Falcon for production in 2026. The series will be transmitted on Falcon’s OTT platform and will be a 10-episode celebrity version […]

February 20, 2026

JioHotstar, OpenAI launch ChatGPT content search

JioHotstar and OpenAI have announced a partnership turning digital content searching into a human-language conversation by introducing ChatGPT-powered voice discovery.  Through this collaboration, JioHotstar says it is solving the ‘what to watch’ dilemma through Multilingual Cognitive Search, replacing scroll fatigue with meaningful, human-centric discovery. Audiences in India can now discover, engage and immerse in their […]

February 19, 2026

India: Amazon MX Player launches on Whale TV

Amazon and Whale TV have announced the launch of Amazon MX Player, Amazon’s free video streaming service, on the Whale TV platform in India, expanding access to free digital entertainment on connected televisions across the country. With this integration, Whale TV users in India can now stream Amazon MX Player’s catalogue directly through Whale TV’s […]

February 17, 2026