Banijay Entertainment announces Battleground fitness-fight competition format
Media and entertainment powerhouse, Banijay Entertainment, has acquired the global rights to Battleground, a high-octane, youth-skewing fitness competition format originating from Mumbai-based Rusk Media. The deal further strengthens Banijay Entertainment’s growing slate of digital-first, talent-driven franchises and marks a strategic move into the fitness-entertainment space. Battleground blends physical sport, reality drama and audience interactivity in […]









