Blockchain technology, long associated with cryptocurrencies, is making waves in the media distribution sector. Its decentralised nature offers unique advantages for content creators and distributors, addressing issues like copyright protection, revenue distribution, and accessibility. Here’s a look at how blockchain is reshaping the media landscape while enhancing security, efficiency, and transparency for all stakeholders. Wider […]

While casinos have always been associated with risk-taking, in the digital age, there are more dangerous things than just random games of chance. That’s the security and player engagement, which are paramount, we are talking about. In this context, advanced technology plays a key role in ensuring both. Advancements in artificial intelligence (AI), blockchain, facial […]

Media conglomerate Vivendi has taken several initiatives to protect and promote the creations of its various businesses. The objective is to ensure greater transparency and authenticity of the content produced in the digital ecosystem and to certify that it has been produced in whole or in part by a human being or by artificial intelligence. […]

Verasity, a protocol and product layer blockchain platform, has appointed veteran technology-focused lawyer, Mark Firth, as CEO of Verasity, and of VeraViews, Verasity’s open-ledger advertising ecosystem that prevents ad fraud. Firth will be responsible for leading the next stage of VeraViews’ expansion as it continues to develop its ad stack and advertising ecosystem – which […]

Despite decades of research and innovation, TV remains one of the more static technologies entertaining British households. However, as its history stretches back to the 1920s when Scottish engineer John Logie Baird started experimenting with his ‘Televisor’, it’d be understandable if the nearly 100-year-old invention felt a little sore with time. It’s perhaps fairer to […]

The Superstars of WWE are joining Panini Blockchain with the release of Blockchain Donruss Elite WWE. The product introduces the Panini digital card debuts of WWE Superstars, including John Cena, ‘Stone Cold’ Steve Austin, Roman Reigns, Finn Bálor, Damian Priest, Rhea Ripley, Lyra Valkyria and more. The platform is a secure environment to purchase and […]

The Culture, Media and Sport Committee of the UK House of Commons has published the Government response to its report on the risks to sport and culture of non-fungible tokens (NFTs) and the blockchain. The report, published in October 2023, warned that the emergence of NFTs in the world of art has led to the […]