Advanced Television

Research

Survey: Streaming subs seeking more value for money

More than half of global households (59 per cent) are worried about streaming annual price increases and, crucially, the majority think streaming platform price hikes (58 per cent) are unfair and unreasonable. In such a sensitive environment, service providers should not take any measure of pricing power for granted. This is according to the EY […]

December 8, 2025

Italy: Streaming rises modestly as linear TV holds strong

The Italian TV landscape is evolving towards ‘streamcasting’, a blend of traditional broadcasting and online streaming. This shift is driven by several factors, including the increasing convergence of different media players, the official adoption of Auditel’s Total Audience as the new measurement standard (which now includes digital viewing), and the widespread adoption of smart TVs […]

December 8, 2025From Branislav Pekic in Rome

Research: Norway surpasses 6m streaming subs

This autumn, Norway surpassed 6 million paid streaming subscriptions for the first time according to research from Mediavision. This is an increase of 10 per cent compared to autumn 2024. currently, 80 per cent of households in the country have at least one paid streaming service, the highest share in the Nordic region. “Norway is […]

December 8, 2025

Report: Social, digital video remain key to UK media plans

Integral Ad Science (IAS), a media measurement and optimisation platform, has published its 2026 Industry Pulse Report for the UK. The findings point to digital video, social platforms and mobile as central to next year’s media plans, with the industry addressing a sharp increase in AI-generated content and creator-led media, pointing to a complex media […]

December 8, 2025

Study reveals what sets ‘AI leaders’ apart

NTT Data, a specialist in AI, digital business and IT services, has released the 2026 Global AI Report: A playbook for AI leaders. The playbook is based on the company’s latest research and reveals how ‘AI leaders’ are separating from competitors through strategy and execution. The analysis is based on a survey of 2,567 senior […]

December 8, 2025

Survey: 85% of media companies plan archiving overhaul

Pixitmedia by DataCore’s inaugural global State of Media Archiving survey has revealed a decisive industry shift in media and entertainment (M&E), with 85 per cent of respondents planning to migrate to a horizontally integrated approach to their asset and media management. This signals a clear departure from fragmented, multi-generation systems, as integration costs, data silos […]

December 5, 2025

Survey: 96% UK parents find BBFC age ratings on Netflix helpful

The British Board of Film Classification (BBFC) and Netflix celebrate five years of every film and TV series on the service carrying BBFC age ratings and content advice, as findings show these ratings are widely recognised and help parents to make informed viewing decisions for their families. In a survey of 2,000 parents in the […]

December 5, 2025

Report: 60% would pay more for D2D satellite services

Viasat, a specialist in satellite communications, has published a report revealing that rising demand for direct-to-device (D2D) satellite connectivity could open new revenue streams for Mobile Network Operators (MNOs) — while posing a significant competitive challenge. The report – The Great Connectivity Convergence: NTN in Consumer Mobile – was conducted by GSMA Intelligence and surveyed more than 12,000 […]

December 5, 2025

Report: Cellular router and gateway market at $1.7bn in 2024

Berg Insight, the IoT market research provider, has released findings about the market for cellular routers and gateways. Close to 6.2 million cellular routers and gateways were shipped globally during 2024, at a total market value of approximately $1.7 billion (€1.4bn). Shipments grew moderately by 2 per cent year-on-year as inventory levels normalised from the […]

December 5, 2025

Research: Traditional TV at new low in Denmark

During the past year, traditional TV in Denmark has dropped by over 10 minutes in daily viewing time per person, reports Mediavision. That viewing is moving to digital platforms as streaming services and social video now gather 65 per cent of all video viewing. “Both social and other online video continue to grow, at the […]

December 4, 2025